The stock reacted positively to the results, surging 5.56% on February 4, 2026, to close at ₹7.97, following strong momentum over the past three months with a 68.50% gain. However, investors should approach this rally with extreme caution, as the company's erratic quarterly performance, weak five-year sales growth of -17.07%, and deteriorating promoter confidence signal fundamental fragility rather than genuine operational strength.
| Quarter | Net Sales (₹ Cr) | QoQ Growth | Net Profit (₹ Cr) | QoQ Growth | PAT Margin |
|---|---|---|---|---|---|
| Dec'25 | 30.26 | +2,108.76% | 7.22 | +693.41% | 23.86% |
| Sep'25 | 1.37 | -18.93% | 0.91 | -24.79% | 66.42% |
| Jun'25 | 1.69 | -26.52% | 1.21 | +1,628.57% | 71.60% |
| Mar'25 | 2.30 | +21.69% | 0.07 | -89.23% | 3.04% |
| Dec'24 | 1.89 | +472.73% | 0.65 | +160.00% | 34.39% |
| Sep'24 | 0.33 | -96.52% | 0.25 | -37.50% | 75.76% |
| Jun'24 | 9.48 | — | 0.40 | — | 4.22% |
Financial Performance: Volatility Dominates Sustainability
Vivid Mercantile's Q3 FY26 results showcase extreme volatility that raises more questions than it answers. Net sales exploded to ₹30.26 crores in Q3 FY26 from ₹1.37 crores in Q2 FY26, representing an astonishing 2,108.76% quarter-on-quarter jump. On a year-on-year basis, revenue surged 1,501.06% from ₹1.89 crores in Q3 FY25. However, this dramatic spike follows a pattern of wild swings—the company posted ₹9.48 crores in revenue in Jun'24, only to collapse to ₹0.33 crores by Sep'24, before recovering erratically.
Net profit for Q3 FY26 stood at ₹7.22 crores, up 693.41% sequentially from ₹0.91 crores in Q2 FY26 and up 1,010.77% year-on-year from ₹0.65 crores in Q3 FY25. Operating profit margin (excluding other income) came in at 26.50% in Q3 FY26, a significant improvement from the negative -85.65% in Mar'25 but substantially lower than the 101.46% and 82.25% margins posted in the previous two quarters. PAT margin compressed to 23.86% in Q3 FY26 from 66.42% in Q2 FY26, reflecting the lumpy nature of the business.
The tax rate for Q3 FY26 was 9.98%, significantly lower than the 34.06% in Q2 FY26 and the 12.95% in Q1 FY26, suggesting potential one-time adjustments or deferred tax benefits. Employee costs remained negligible at ₹0.07 crores, consistent with prior quarters, indicating minimal operational scale. Interest and depreciation expenses were effectively zero, highlighting the company's debt-free status but also its lack of significant capital deployment.
Operational Challenges: Erratic Business Model and Weak Long-Term Fundamentals
The most concerning aspect of Vivid Mercantile's performance is not the quarterly spike but the underlying pattern of extreme inconsistency. Over the past seven quarters, revenue has swung wildly—from ₹9.48 crores to ₹0.33 crores to ₹30.26 crores—suggesting a project-based or lumpy revenue model typical of smaller realty players without recurring income streams. This volatility makes earnings forecasting nearly impossible and raises serious questions about the sustainability of current profitability levels.
On an annual basis, the picture is equally troubling. For FY25, the company reported net sales of just ₹13.00 crores, up 44.40% from ₹9.00 crores in FY24, but still far below the ₹30.00 crores achieved in FY20. More alarmingly, operating profit (excluding other income) was negative at ₹-1.00 crore in FY25 and ₹-3.00 crores in FY24, indicating that the core business is loss-making. Profitability in recent years has been propped up by other income—₹3.00 crores in FY25 and a massive ₹18.00 crores in FY24—which accounted for 155.60% of gross margin in FY24.
Critical Red Flags: Structural Weaknesses
Five-Year Sales Decline: Net sales have contracted at a -17.07% CAGR over the past five years, highlighting a shrinking business base.
Negative Operating Profit: The company posted negative operating profit (excluding other income) of ₹-1.00 crore in FY25 and ₹-3.00 crores in FY24, indicating core business losses.
Other Income Dependency: Profitability is heavily dependent on other income, which contributed ₹18.00 crores (155.60% of gross margin) in FY24—an unsustainable earnings driver.
Erratic Quarterly Performance: Revenue swings from ₹0.33 crores to ₹30.26 crores across quarters signal a lumpy, project-based model with no earnings visibility.
Return on equity (ROE) stood at just 5.08% for the latest period, far below the peer average of approximately 11% and well short of acceptable profitability thresholds. The five-year average ROE of 17.66% is misleading given the recent deterioration and the company's reliance on non-operating income. Return on capital employed (ROCE) was negative at -4.00% on average and only 2.34% for the latest period, underscoring weak capital efficiency and the inability to generate meaningful returns from deployed assets.
Realty Sector Context: Micro-Cap Struggles Amid Industry Recovery
The broader Indian realty sector has shown signs of recovery, with residential demand improving in major metros and commercial real estate benefiting from office space absorption. However, Vivid Mercantile operates at the extreme micro-cap end of the spectrum with a market capitalisation of just ₹74.00 crores, limiting its ability to capitalise on sector tailwinds. The company lacks the scale, brand recognition, and execution capabilities of larger peers, making it vulnerable to project delays, funding constraints, and competitive pressures.
The realty sector index posted a -10.94% return over the past year, significantly underperforming the broader market. Vivid Mercantile's 12.73% return over the same period represents 23.67 percentage points of outperformance versus its sector, driven primarily by speculative trading rather than fundamental improvement. The stock's high beta of 1.50 and volatility of 65.63% underscore its speculative nature and heightened risk profile.
Sector Positioning: Micro-Cap Outlier with Limited Competitive Moat
Vivid Mercantile ranks #6 among its peer group by market capitalisation, trailing established players with stronger balance sheets and execution track records. The company's five-year sales CAGR of -17.07% contrasts sharply with the recovery trajectory of larger peers, highlighting its inability to capture sector growth. Without significant capital infusion, strategic partnerships, or a clear project pipeline, the company remains a fringe player in a consolidating industry.
Peer Comparison: Middling Metrics Amidst Weak Peers
Compared to its micro-cap realty peers, Vivid Mercantile presents a mixed picture. Its P/E ratio of 28.14x is moderate relative to peers like Prerna Infra (48.55x) and Landmark Properties (531.84x), but the comparison is largely meaningless given the erratic earnings base. The company's ROE of 17.66% (five-year average) appears superior to peers like Ansal Buildwell (7.79%) and Prerna Infra (7.60%), but this figure is inflated by non-operating income and does not reflect sustainable profitability.
| Company | Market Cap (₹ Cr) | P/E (TTM) | P/BV | ROE (%) | Debt to Equity |
|---|---|---|---|---|---|
| Vivid Mercantile | 74.00 | 28.14 | 1.43 | 17.66 | -0.32 |
| Ansal Buildwell | — | 8.21 | 0.65 | 7.79 | 0.13 |
| Standard Industries | — | NA (Loss Making) | 0.71 | 37.04 | -0.31 |
| Prerna Infra | — | 48.55 | 0.89 | 7.60 | -0.15 |
| Landmark Properties | — | 531.84 | 2.26 | 0.16 | -0.10 |
| Skyline Millars | — | NA (Loss Making) | 3.30 | 1.33 | -0.18 |
Vivid Mercantile's price-to-book value of 1.43x is higher than most peers (Ansal Buildwell at 0.65x, Standard Industries at 0.71x), suggesting the market is pricing in expectations that may not be justified by underlying fundamentals. The company's negative debt-to-equity ratio of -0.32 indicates a net cash position, which is positive, but the absence of debt also reflects limited growth ambitions and capital deployment opportunities.
Valuation Analysis: Premium Pricing for Questionable Quality
At a P/E ratio of 28.14x based on trailing twelve-month earnings, Vivid Mercantile trades at a premium to the industry average P/E of 36x when adjusted for quality. However, given the company's erratic earnings, negative long-term sales growth, and weak operational metrics, this valuation appears expensive rather than attractive. The price-to-book value of 1.43x also seems elevated for a company with a five-year sales CAGR of -17.07% and a latest ROE of just 5.08%.
The company's EV/EBITDA multiple of 62.13x and EV/Sales of 8.57x are significantly stretched, reflecting speculative positioning rather than fundamental value. With an enterprise value-to-capital employed ratio of 1.63x and weak capital efficiency metrics, the current valuation offers no margin of safety for investors. The stock's recent surge—68.50% over three months and 24.53% year-to-date—appears driven by momentum trading rather than sustainable business improvement.
The company's valuation grade has been classified as "Very Expensive" since October 13, 2025, following a history of downgrades and upgrades that reflect the stock's volatile nature. With a quality grade of "Below Average" and weak long-term fundamentals, the current valuation offers limited upside and substantial downside risk if the Q3 FY26 revenue spike proves to be an anomaly rather than the start of a sustainable recovery.
Shareholding Pattern: Alarming Promoter Exit Signals Lack of Confidence
Perhaps the most troubling indicator for Vivid Mercantile is the dramatic decline in promoter shareholding. Promoter stake plummeted to 11.80% in Dec'25 from 39.02% in Sep'25, representing a massive 27.22 percentage point sequential decline. This follows earlier reductions from 42.68% in Mar'25 to 45.18% in Dec'24. Over the past year, promoters have reduced their stake by 33.38 percentage points, signalling a clear lack of confidence in the company's future prospects.
| Quarter | Promoter (%) | QoQ Change | FII (%) | Mutual Funds (%) | Non-Institutional (%) |
|---|---|---|---|---|---|
| Dec'25 | 11.80 | -27.22 | 0.00 | 0.00 | 88.20 |
| Sep'25 | 39.02 | -3.59 | 0.00 | 0.00 | 60.98 |
| Jun'25 | 42.61 | -0.07 | 0.00 | 0.00 | 57.39 |
| Mar'25 | 42.68 | -2.50 | 0.00 | 0.00 | 57.32 |
| Dec'24 | 45.18 | — | 0.00 | 0.00 | 54.82 |
Correspondingly, non-institutional shareholding surged to 88.20% in Dec'25 from 60.98% in Sep'25, indicating that retail and speculative investors now dominate the shareholder base. Notably, there is zero institutional participation—no FII holdings, no mutual fund investments, no insurance company stakes, and no other domestic institutional investors. This complete absence of institutional interest is a significant red flag, as sophisticated investors have clearly avoided this stock despite its recent price surge.
The promoter exit, combined with zero institutional participation, suggests that those with the deepest knowledge of the company's operations and prospects have chosen to reduce their exposure significantly. This is one of the strongest negative signals an investor can receive and should weigh heavily in any investment decision.
Stock Performance: Momentum-Driven Rally on Thin Fundamentals
Vivid Mercantile's stock price has exhibited strong short-term momentum, gaining 5.56% on February 4, 2026, to close at ₹7.97. Over the past week, the stock surged 18.25%, delivering 16.46 percentage points of alpha versus the Sensex. The one-month return of 22.99% and three-month return of 68.50% represent substantial outperformance, driven by speculative interest and the Q3 FY26 results surprise.
| Period | Stock Return (%) | Sensex Return (%) | Alpha (%) |
|---|---|---|---|
| 1 Day | +5.56 | +0.09 | +5.47 |
| 1 Week | +18.25 | +1.79 | +16.46 |
| 1 Month | +22.99 | -2.27 | +25.26 |
| 3 Months | +68.50 | +0.43 | +68.07 |
| 6 Months | +26.11 | +3.45 | +22.66 |
| YTD | +24.53 | -1.65 | +26.18 |
| 1 Year | +12.73 | +6.66 | +6.07 |
| 3 Years | +145.23 | +37.76 | +107.47 |
| 5 Years | +279.52 | +65.60 | +213.92 |
However, the stock's long-term performance is highly volatile and inconsistent with fundamental improvement. The three-year return of 145.23% and five-year return of 279.52% mask periods of severe drawdowns and sideways trading. The stock currently trades 26.34% below its 52-week high of ₹10.82 but 100.25% above its 52-week low of ₹3.98, highlighting the extreme volatility that characterises this micro-cap name.
Technical indicators present a mixed picture. The stock is currently in a "Sideways" trend as of February 1, 2026, following a brief "Mildly Bullish" phase. Weekly MACD is bullish, but monthly MACD is mildly bearish. RSI shows no signal on the weekly chart and is bearish on the monthly chart. The stock trades above all key moving averages (5-day, 20-day, 50-day, 100-day, and 200-day), which is technically positive but reflects the recent momentum surge rather than sustained fundamental strength.
Investment Thesis: Speculative Bet with Limited Fundamental Support
Vivid Mercantile's investment thesis is severely compromised by multiple structural weaknesses. The company's Mojo Score of 44/100 places it in the "SELL" category, reflecting weak fundamentals, expensive valuation, and below-average quality. The quality grade of "Below Average" is based on a five-year sales CAGR of -17.07%, negative average ROCE of -4.00%, and heavy reliance on non-operating income for profitability.
The valuation grade of "Very Expensive" since October 2025 reflects stretched multiples that are not justified by the company's erratic performance and weak capital efficiency. The financial trend for Q3 FY26 is classified as "Outstanding," but this is based on a single quarter's performance that may not be repeatable. The technical trend is "Sideways," indicating consolidation after the recent surge.
Key Strengths & Risk Factors
KEY STRENGTHS
- Debt-free balance sheet with negative net debt-to-equity of -0.32
- Strong Q3 FY26 revenue surge of 2,108.76% QoQ and 1,501.06% YoY
- No promoter pledging, indicating no immediate financial distress
- Recent stock momentum with 68.50% gain over three months
- Trading above all key moving averages, showing technical strength
KEY CONCERNS
- Promoter stake collapsed to 11.80% from 45.18% in one year, signalling lack of confidence
- Zero institutional participation—no FII, mutual fund, or insurance holdings
- Five-year sales CAGR of -17.07%, indicating sustained business decline
- Negative operating profit (excluding other income) in FY25 and FY24
- Erratic quarterly performance with revenue swinging from ₹0.33 Cr to ₹30.26 Cr
- Heavy reliance on non-operating income for profitability
- Weak ROE of 5.08% (latest) and negative ROCE of -4.00% (average)
- Very Expensive valuation grade with P/E of 28.14x and EV/EBITDA of 62.13x
- Below Average quality grade reflecting weak long-term fundamentals
- High volatility (65.63%) and high beta (1.50), indicating elevated risk
Outlook: What to Watch
POSITIVE CATALYSTS
- Sustained revenue growth across multiple quarters, not just one-off spikes
- Stabilisation of promoter shareholding or credible explanation for the decline
- Entry of institutional investors (FII, mutual funds) signalling confidence
- Positive operating profit (excluding other income) demonstrating core business viability
- Clear project pipeline disclosure with revenue visibility
RED FLAGS TO MONITOR
- Further decline in promoter shareholding below 10%
- Return to single-digit revenue levels in Q4 FY26 or Q1 FY27
- Continued negative operating profit (excluding other income)
- Inability to sustain PAT margins above 15% in coming quarters
- Continued absence of institutional investor participation
- Deterioration in ROE below 5% or continued negative ROCE
The Verdict: Avoid This High-Risk Speculative Play
Score: 44/100
For Fresh Investors: Avoid initiating positions. The company's erratic performance, collapsing promoter stake, zero institutional interest, and stretched valuation present far more downside risk than upside potential. The Q3 FY26 revenue spike appears to be a one-off event rather than the beginning of sustainable recovery.
For Existing Holders: Consider exiting on strength. The recent price surge offers an opportunity to liquidate positions before the inevitable mean reversion. With promoters reducing their stake aggressively and no institutional support, the risk-reward profile remains unfavourable.
Rationale: Vivid Mercantile's single-quarter revenue explosion cannot obscure years of structural decline, negative operating profitability, and a promoter base that has lost confidence. The combination of very expensive valuation, below-average quality, erratic earnings, and alarming shareholding pattern changes makes this a high-risk proposition with limited fundamental support. A single outstanding quarter does not constitute a turnaround when the five-year sales CAGR stands at -17.07% and core operations remain loss-making.
Note- ROCE= (EBIT - Other income)/(Capital Employed - Cash - Current Investments)
⚠️ Investment Disclaimer
This article is for educational and informational purposes only and should not be construed as financial advice. Investors should conduct their own due diligence, consider their risk tolerance and investment objectives, and consult with a qualified financial advisor before making any investment decisions.
