Dabur India Ltd. Upgraded to Buy by MarketsMOJO on Improved Technicals and Financials

Feb 17 2026 08:21 AM IST
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Dabur India Ltd., a stalwart in the FMCG sector, has seen its investment rating upgraded from Hold to Buy, reflecting a positive shift across multiple evaluation parameters. This upgrade, effective from 16 Feb 2026, is driven primarily by an improved technical outlook, robust financial performance, and favourable quality metrics, despite some valuation concerns and mixed long-term growth indicators.
Dabur India Ltd. Upgraded to Buy by MarketsMOJO on Improved Technicals and Financials

Quality Assessment: Strong Management and Financial Health

Dabur India continues to demonstrate high management efficiency, as evidenced by its impressive return on equity (ROE) of 18.97% for the latest quarter. This figure underscores the company’s ability to generate substantial profits from shareholders’ equity, positioning it favourably against many FMCG peers. Additionally, the company maintains a conservative capital structure with an average debt-to-equity ratio of zero, signalling minimal reliance on debt financing and a strong balance sheet.

Institutional investors hold a significant 28.44% stake in Dabur India, reflecting confidence from sophisticated market participants who typically conduct rigorous fundamental analysis. This institutional backing adds a layer of stability and suggests that the company’s governance and operational strategies are well-regarded.

Valuation: Premium Pricing Amidst Growth Challenges

Despite the positive quality metrics, Dabur India’s valuation remains a point of caution. The stock trades at a price-to-book (P/B) ratio of 8.3, which is considered expensive relative to its historical averages and peer group valuations. This premium valuation is partly justified by the company’s strong ROE but raises questions about the sustainability of growth to support such pricing.

Moreover, the company’s price-to-earnings growth (PEG) ratio stands at a lofty 14.7, indicating that the market is pricing in very high future growth expectations. However, Dabur’s net sales and operating profit have grown at modest annual rates of 7.39% and 3.06%, respectively, over the past five years. This disparity between valuation and growth rates suggests investors should remain cautious about the stock’s long-term appreciation potential.

Financial Trend: Positive Quarterly Performance Amidst Mixed Long-Term Returns

The recent quarterly results for Q3 FY25-26 have been encouraging, with net sales reaching a record ₹3,558.65 crores and PBDIT hitting ₹734.13 crores, both marking the highest levels recorded by the company. Operating profit to interest coverage ratio also surged to 23.59 times, highlighting strong operational cash flow and low financial risk.

However, when analysing returns over various time horizons, Dabur’s stock performance has been mixed. Year-to-date, the stock has delivered a positive return of 2.14%, outperforming the Sensex’s negative 2.28% return over the same period. Yet, over the last one year, the stock has declined by 1.14%, underperforming the Sensex’s 9.66% gain. The longer-term picture is less favourable, with the stock generating a negative 4.01% return over three years and a marginal -1.62% over five years, while the Sensex has surged 35.81% and 59.83% respectively in those periods.

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Technical Analysis: Upgrade to Bullish Momentum

The primary catalyst for the recent upgrade in Dabur India’s investment rating is the marked improvement in its technical indicators. The technical grade has shifted from mildly bullish to bullish, signalling stronger momentum and potential for upward price movement.

Key technical signals include a bullish weekly MACD and a mildly bullish monthly MACD, indicating positive momentum in both short and medium terms. The daily moving averages are also bullish, reinforcing the upward trend. Bollinger Bands show a bullish stance on the weekly chart, although the monthly chart remains mildly bearish, suggesting some caution in the longer term.

Other indicators such as the KST (Know Sure Thing) oscillator are bullish on the weekly timeframe and mildly bullish monthly, while the Dow Theory shows no clear trend weekly but a mildly bullish stance monthly. The Relative Strength Index (RSI) and On-Balance Volume (OBV) currently show no significant signals, indicating that the stock is not overbought or oversold and volume trends are neutral.

These technical improvements have contributed significantly to the MarketsMOJO Mojo Score rising to 72.0, with the overall Mojo Grade upgraded from Hold to Buy as of 16 Feb 2026. The stock’s current price stands at ₹514.05, slightly up from the previous close of ₹512.40, with a day’s trading range between ₹508.05 and ₹515.70.

Comparative Performance and Market Context

While Dabur India has outperformed the Sensex year-to-date, its longer-term returns lag behind the benchmark significantly. Over the past decade, the stock has delivered a cumulative return of 110.25%, compared to the Sensex’s 259.08%. This underperformance highlights the challenges Dabur faces in sustaining growth and market leadership amid intensifying competition in the FMCG sector.

Investors should weigh the company’s strong operational metrics and technical momentum against its premium valuation and subdued long-term growth. The stock’s consistent underperformance relative to the BSE500 index over the last three years further emphasises the need for cautious optimism.

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Conclusion: Balanced Outlook with Positive Technical Momentum

Dabur India’s upgrade to a Buy rating reflects a nuanced assessment of its investment merits. The company’s strong management quality, robust quarterly financials, and improved technical indicators provide a compelling case for investors seeking exposure to a well-established FMCG player with stable fundamentals.

However, the premium valuation and modest long-term growth rates warrant a cautious approach. Investors should monitor the company’s ability to sustain sales and profit growth while justifying its elevated market multiples. The stock’s recent technical strength may offer near-term trading opportunities, but long-term investors must remain vigilant about valuation risks and competitive pressures.

Overall, Dabur India presents a Buy opportunity for investors who prioritise quality and technical momentum, balanced against valuation considerations and growth prospects.

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