Popular Vehicles & Services Ltd Downgraded to Strong Sell Amid Mixed Financial and Technical Signals

Feb 16 2026 08:43 AM IST
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Popular Vehicles & Services Ltd has seen its investment rating downgraded from Sell to Strong Sell as of 13 February 2026, reflecting a complex interplay of improving financial trends but deteriorating technical indicators and persistent valuation concerns. Despite a positive quarterly financial performance in December 2025, the company continues to face significant headwinds in long-term fundamentals and market sentiment.
Popular Vehicles & Services Ltd Downgraded to Strong Sell Amid Mixed Financial and Technical Signals

Financial Trend Upgrade Driven by Quarterly Performance

The primary catalyst for the upgrade in Popular Vehicles’ financial trend rating from flat to positive stems from its robust results in the quarter ended December 2025. The company reported its highest quarterly net sales at ₹1,785.36 crores, alongside a peak PBDIT of ₹51.80 crores and a PAT of ₹2.31 crores. Earnings per share (EPS) also reached a quarterly high of ₹0.09, signalling an improvement in profitability metrics.

Moreover, the operating profit to interest coverage ratio improved significantly to 1.86 times, indicating a better capacity to service debt obligations in the short term. This is a notable development given the company’s historically high debt levels. However, it is important to highlight that interest expenses have grown by 23.86% over the last six months, reaching ₹53.47 crores, which continues to weigh on net profitability.

These financial improvements have lifted the company’s financial score from 2 to 14 over the past three months, reflecting a meaningful positive shift in operational performance. Nevertheless, the long-term financial health remains fragile, with a five-year compound annual growth rate (CAGR) in operating profits of -48.65% and a debt to EBITDA ratio of 7.43 times, underscoring persistent leverage risks.

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Valuation Remains Attractive but Reflects Underlying Risks

Popular Vehicles currently trades at ₹105.20, down 3.84% on the day, with a 52-week high of ₹163.05 and a low of ₹87.28. The stock’s valuation metrics suggest an attractive entry point relative to its peers, with an enterprise value to capital employed ratio of 1.1 and a return on capital employed (ROCE) of 1.9%. These figures indicate that the market is pricing in the company’s operational challenges and subdued growth prospects.

Despite this, the stock’s performance has been disappointing over multiple time horizons. It has generated a negative return of -20.72% over the past year, significantly underperforming the Sensex, which gained 8.52% in the same period. Year-to-date, the stock is down 6.41%, compared to a 3.04% decline in the benchmark index. This underperformance extends to shorter periods as well, with a 1-month return of -12.37% versus -1.20% for the Sensex and a 1-week return of -11.11% against -1.14% for the index.

These figures reflect investor scepticism about the company’s ability to sustain growth and profitability, despite recent quarterly improvements.

Technical Indicators Signal Bearish Momentum

On the technical front, Popular Vehicles’ trend has shifted from mildly bearish to outright bearish, reinforcing the negative sentiment among traders. Key technical indicators paint a cautious picture:

  • MACD readings are bearish on the weekly timeframe, signalling downward momentum.
  • Bollinger Bands indicate bearish trends on both weekly and monthly charts, suggesting price volatility skewed to the downside.
  • Daily moving averages also confirm a bearish stance, with the stock price trading below key averages.
  • Other momentum indicators such as the KST (Know Sure Thing) are bearish on the weekly scale, while Dow Theory shows a mildly bullish weekly signal but no clear monthly trend.
  • On-balance volume (OBV) presents mixed signals, mildly bullish weekly but mildly bearish monthly, reflecting uncertain buying and selling pressure.

These technical signals, combined with the stock’s recent price declines, suggest that short-term traders remain cautious, and the stock may face further downward pressure unless there is a significant change in fundamentals or market sentiment.

Quality and Long-Term Fundamentals Remain Weak

Despite the recent financial improvements, the overall quality rating of Popular Vehicles & Services Ltd remains poor. The company’s long-term fundamentals have deteriorated, with a negative return on equity (ROE) due to reported losses and a weak ability to service debt. The high debt to EBITDA ratio of 7.43 times is a critical concern, indicating elevated financial risk and limited flexibility to invest in growth or weather economic downturns.

The company’s operating profit has contracted at a CAGR of -48.65% over the last five years, highlighting structural challenges in its business model or competitive positioning. This weak fundamental backdrop justifies the downgrade in the overall Mojo Grade from Sell to Strong Sell, despite the short-term financial trend improvement.

Institutional investors hold a significant 20.64% stake in the company, which may provide some stability. However, their presence has not translated into sustained positive returns for shareholders, as the stock continues to lag broader market indices and sector peers.

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Summary and Outlook for Investors

Popular Vehicles & Services Ltd’s recent rating downgrade to Strong Sell by MarketsMOJO reflects a nuanced assessment of its current position. While the company has demonstrated encouraging signs in its latest quarterly financials, including record net sales and improved operating profit coverage, these gains are overshadowed by persistent long-term weaknesses and bearish technical signals.

The stock’s valuation appears attractive on certain metrics, but this is largely due to the market discounting the company’s ongoing challenges, including high leverage, negative returns on equity, and a prolonged decline in operating profits. The technical outlook remains unfavourable, with multiple indicators signalling continued downward momentum.

Investors should approach Popular Vehicles with caution, recognising that the recent financial improvements may not be sufficient to reverse the company’s long-term decline. The presence of institutional investors and improved quarterly results offer some hope, but the overall risk profile remains elevated.

For those seeking exposure to the automobile sector, alternative stocks with stronger fundamentals and more positive technical trends may offer better risk-adjusted returns.

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