Trio Mercantile & Trading Ltd Upgraded to Sell on Technical Improvements Despite Weak Fundamentals

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Trio Mercantile & Trading Ltd, a Non Banking Financial Company (NBFC), has seen its investment rating upgraded from Strong Sell to Sell as of 3 February 2026, driven primarily by a shift in technical indicators despite persistent fundamental challenges. This nuanced change reflects a mildly bullish technical outlook amid ongoing financial underperformance and valuation concerns.
Trio Mercantile & Trading Ltd Upgraded to Sell on Technical Improvements Despite Weak Fundamentals

Quality Assessment: Weak Fundamentals Persist

Despite the upgrade in rating, Trio Mercantile & Trading Ltd continues to exhibit weak fundamental quality. The company reported flat financial performance in the second quarter of FY25-26, with operating losses and negative EBITDA signalling ongoing operational challenges. Net sales have declined at an annualised rate of -25.62%, underscoring poor long-term growth prospects. Over the past year, profits have contracted by 32%, while the stock price has fallen by 34.82%, indicating a deteriorating earnings base that has yet to stabilise.

The company’s long-term fundamental strength remains weak, with a market capitalisation grade of 4 reflecting its relatively small size and limited market presence. Majority shareholding remains with non-institutional investors, which may limit access to strategic capital and institutional support. These factors contribute to a Mojo Grade of Sell, an improvement from the previous Strong Sell but still signalling caution for investors prioritising quality metrics.

Valuation: Risky Compared to Historical Averages

Trio Mercantile & Trading Ltd is currently trading at ₹0.73, up from the previous close of ₹0.67, but still significantly below its 52-week high of ₹1.32. The stock’s valuation remains risky relative to its historical averages, reflecting investor scepticism amid weak earnings and negative cash flow trends. The company’s returns over longer periods starkly contrast with benchmark indices; for instance, over five years, the stock has declined by 87.7%, while the Sensex has gained 66.63%. Over ten years, the disparity is even more pronounced, with the stock down 81.92% against a Sensex gain of 245.7%.

This valuation gap highlights the market’s continued discounting of Trio Mercantile’s prospects, despite recent technical improvements. The downgrade from Strong Sell to Sell reflects a cautious recognition that while valuation risk remains elevated, some technical signals suggest a potential bottoming out or stabilisation in price.

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Financial Trend: Flat to Negative Performance Continues

The financial trend for Trio Mercantile & Trading Ltd remains subdued. The company’s quarterly results for Q2 FY25-26 were flat, with no meaningful improvement in revenue or profitability. Operating losses persist, and the negative EBITDA position highlights ongoing cash flow pressures. The annualised decline in net sales of -25.62% further emphasises the lack of growth momentum.

Comparatively, the stock’s return profile is weak. While the year-to-date return is a modest positive 5.8%, this masks the longer-term underperformance, including a 34.82% decline over the past year and a 23.16% drop over three years. This contrasts sharply with the Sensex’s positive returns over the same periods, indicating that Trio Mercantile has lagged the broader market consistently.

Technical Analysis: Mildly Bullish Signals Drive Upgrade

The primary catalyst for the upgrade from Strong Sell to Sell is the improvement in technical indicators. The technical grade has shifted from sideways to mildly bullish, signalling a potential change in market sentiment. Key technical metrics present a mixed but cautiously optimistic picture:

  • MACD: Weekly readings remain bearish, but monthly MACD has turned mildly bullish, suggesting a longer-term positive momentum may be emerging.
  • RSI: Both weekly and monthly RSI show no clear signal, indicating the stock is neither overbought nor oversold at present.
  • Bollinger Bands: Weekly bands remain sideways, but monthly bands are mildly bearish, reflecting some volatility but no decisive trend.
  • Moving Averages: Daily moving averages have turned bullish, supporting the recent price uptick from ₹0.67 to ₹0.73.
  • KST (Know Sure Thing): Weekly KST is mildly bearish, while monthly KST remains bearish, indicating some caution in momentum.
  • Dow Theory: No clear trend is identified on weekly or monthly charts, suggesting the market is in a consolidation phase.

Overall, the technical picture is one of tentative improvement, with daily and monthly indicators hinting at a possible bottoming process. This has encouraged a more positive stance from analysts, reflected in the Mojo Grade upgrade.

Price and Market Context

Trio Mercantile’s current price of ₹0.73 is near the day’s high of ₹0.73 and well above the low of ₹0.71, indicating some intraday strength. However, the stock remains closer to its 52-week low of ₹0.53 than its high of ₹1.32, underscoring the significant depreciation it has experienced over the past year. The day change of +8.96% is a notable rebound, likely influenced by the technical upgrade and improved sentiment.

Comparing returns with the Sensex reveals a stark divergence. While the Sensex has delivered positive returns across most time frames, Trio Mercantile has suffered steep losses, particularly over the medium to long term. This divergence highlights the company’s ongoing challenges in regaining investor confidence and market share within the NBFC sector.

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Conclusion: Upgrade Reflects Technical Optimism Amid Fundamental Risks

The upgrade of Trio Mercantile & Trading Ltd’s investment rating from Strong Sell to Sell primarily reflects a shift in technical indicators towards a mildly bullish stance, signalling potential stabilisation in the stock price. However, the company’s fundamental challenges remain significant, with weak financial performance, negative EBITDA, declining sales, and poor long-term returns continuing to weigh heavily on its outlook.

Investors should weigh the improved technical signals against the persistent risks posed by the company’s operational losses and valuation concerns. While the upgrade suggests some near-term price support, the overall investment thesis remains cautious given the lack of fundamental improvement.

Trio Mercantile & Trading Ltd’s position within the NBFC sector and its small market capitalisation grade further underscore the need for careful monitoring of both financial results and market sentiment before considering a more positive stance.

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