Viceroy Hotels Ltd is Rated Sell

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Viceroy Hotels Ltd is rated 'Sell' by MarketsMojo, with this rating last updated on 29 September 2025. However, the analysis and financial metrics discussed here reflect the stock's current position as of 03 February 2026, providing investors with an up-to-date view of the company’s fundamentals, valuation, financial trends, and technical outlook.
Viceroy Hotels Ltd is Rated Sell

Current Rating and Its Significance

MarketsMOJO currently assigns a 'Sell' rating to Viceroy Hotels Ltd, indicating a cautious stance for investors. This rating suggests that the stock is expected to underperform relative to the broader market or its sector peers in the near to medium term. Investors should consider this recommendation as a signal to evaluate the risks carefully before committing capital, especially given the company's financial and operational profile.

Quality Assessment: Below Average Fundamentals

As of 03 February 2026, Viceroy Hotels Ltd exhibits below average quality metrics. The company’s Return on Capital Employed (ROCE) stands at a modest 1.52%, reflecting weak long-term fundamental strength. This low ROCE indicates limited efficiency in generating profits from its capital base, which is a critical concern for investors seeking sustainable earnings growth.

Moreover, the company’s debt servicing capability is strained, with a Debt to EBITDA ratio of 60.00 times. Such a high leverage level raises concerns about financial risk and the company’s ability to meet its obligations without compromising operational flexibility. This financial structure may limit the company’s capacity to invest in growth or weather economic downturns.

Valuation: Very Expensive Despite Discount to Peers

The valuation grade for Viceroy Hotels Ltd is classified as very expensive. The stock trades at an Enterprise Value to Capital Employed (EV/CE) ratio of 3.4, which is high relative to its own capital efficiency. However, it is noteworthy that this valuation is at a discount compared to the average historical valuations of its peers, suggesting some relative value within the sector.

Despite this, the company’s profitability has deteriorated significantly, with profits falling by 76% over the past year. This sharp decline in earnings undermines the justification for a premium valuation and signals caution for investors relying on valuation multiples alone.

Financial Trend: Flat Performance with Mixed Returns

The financial trend for Viceroy Hotels Ltd is currently flat, indicating a lack of significant improvement or deterioration in recent results. The company reported no key negative triggers in its latest September 2025 results, which suggests stability but not growth momentum.

From a returns perspective, the stock has delivered a 20.19% gain over the past year as of 03 February 2026. Shorter-term returns show mixed performance, with a 0.94% increase on the most recent trading day, but declines over the past week (-2.99%) and month (-1.03%). The six-month return is more robust at +32.67%, reflecting some recovery or positive market sentiment in recent months.

Technical Outlook: Mildly Bullish but Cautious

Technically, the stock is graded as mildly bullish. This suggests that while there is some positive momentum in the share price, it is not strong enough to offset the underlying fundamental and valuation concerns. Investors should interpret this as a signal that short-term price movements may offer trading opportunities, but the overall trend remains uncertain.

Market Participation and Investor Sentiment

Despite the company’s microcap status and sector positioning in Hotels & Resorts, domestic mutual funds hold no stake in Viceroy Hotels Ltd. This absence of institutional ownership may reflect a lack of confidence or interest from professional investors who typically conduct thorough due diligence. For retail investors, this could imply higher volatility and less analyst coverage, increasing the importance of careful individual analysis.

Summary for Investors

In summary, the 'Sell' rating on Viceroy Hotels Ltd reflects a combination of weak fundamental quality, expensive valuation relative to earnings, flat financial trends, and only mild technical support. The company’s high leverage and sharply reduced profitability present significant risks. While the stock has shown some positive returns over the past year, these gains may not be sustainable without improvement in core business metrics.

Investors considering Viceroy Hotels Ltd should weigh these factors carefully and monitor upcoming financial disclosures and market developments. The current rating advises prudence and suggests that alternative investment opportunities with stronger fundamentals and valuations may be preferable.

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Understanding the Rating Parameters

The MarketsMOJO rating system evaluates stocks based on four key parameters: Quality, Valuation, Financial Trend, and Technicals. Each parameter contributes to the overall Mojo Score, which currently stands at 37.0 for Viceroy Hotels Ltd, corresponding to a 'Sell' grade.

Quality assesses the company’s operational efficiency and profitability, where Viceroy’s below average grade reflects its low ROCE and high leverage.

Valuation compares the stock price to earnings and capital metrics, with the company’s very expensive rating signalling that investors are paying a premium despite declining profits.

Financial Trend looks at recent earnings and revenue momentum, which is flat for Viceroy, indicating no clear growth trajectory.

Technicals analyse price movements and market sentiment, with a mildly bullish outlook suggesting some positive momentum but insufficient strength to change the overall cautious stance.

Sector and Market Context

Operating within the Hotels & Resorts sector, Viceroy Hotels Ltd faces challenges common to the industry, including sensitivity to economic cycles, consumer discretionary spending, and operational costs. The microcap status of the company adds an additional layer of risk due to lower liquidity and less analyst coverage compared to larger peers.

Investors should consider these sector-specific factors alongside the company’s individual metrics when making investment decisions.

Conclusion

Viceroy Hotels Ltd’s current 'Sell' rating by MarketsMOJO, last updated on 29 September 2025, is supported by a comprehensive analysis of its present-day fundamentals, valuation, financial trends, and technical indicators as of 03 February 2026. While the stock has shown some positive returns recently, the underlying financial challenges and expensive valuation warrant caution. Investors are advised to approach this stock with prudence and consider alternative opportunities with stronger financial health and growth prospects.

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