Bajaj Consumer Care Gains 9.21%: 5 Key Factors Driving the Week’s Rally

Jan 24 2026 03:06 PM IST
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Bajaj Consumer Care Ltd delivered a remarkable weekly performance, rising 9.21% from Rs.280.60 to Rs.306.45 between 19 and 23 January 2026, significantly outperforming the Sensex which declined 3.31% over the same period. The stock reversed a five-day losing streak with a powerful rally midweek, driven by a combination of stellar quarterly results, a Mojo Grade upgrade, and heavy institutional interest, culminating in a new 52-week high of Rs.320 on 23 January.




Key Events This Week


19 Jan: Stock opens at Rs.276.80, down 1.35%


21 Jan: Q3 FY26 results reveal 83% profit surge


22 Jan: Stock surges 20% intraday, hits upper circuit at Rs.296.90


23 Jan: New 52-week high of Rs.320 reached





Week Open
Rs.280.60

Week Close
Rs.306.45
+9.21%

Week High
Rs.320.00

vs Sensex
+12.52%



Monday, 19 January 2026: Week Begins with a Decline


Bajaj Consumer Care started the week on a subdued note, closing at Rs.276.80, down 1.35% from the previous Friday’s close of Rs.280.60. The decline was in line with the broader market, as the Sensex fell 0.49% to 36,650.97. Trading volume was moderate at 35,043 shares, reflecting cautious investor sentiment ahead of the company’s quarterly results announcement later in the week.



Tuesday, 20 January 2026: Continued Weakness Amid Market Sell-Off


The stock extended its losses, dropping 5.40% to close at Rs.261.85 on low volume of 27,751 shares. The Sensex also declined sharply by 1.82% to 35,984.65, pressured by broader market volatility. Bajaj Consumer Care’s underperformance reflected investor uncertainty ahead of the Q3 earnings release, with the stock trading below key short-term moving averages.



Wednesday, 21 January 2026: Stellar Q3 Results Spark Optimism


Bajaj Consumer Care reported an impressive 83% surge in quarterly profits for Q3 FY26, defying sector-wide slowdowns. The company posted record net sales of ₹306.09 crores and a peak operating profit margin of 18.32%. Profit before tax reached ₹51.14 crores, with earnings per share rising to ₹3.55. Despite these strong fundamentals, the stock closed at Rs.247.55, down 5.46%, as the market digested the results amid broader negative sentiment. Volume increased to 39,916 shares, signalling heightened interest.



Thursday, 22 January 2026: Breakout Rally on Mojo Upgrade and Heavy Trading


Following the Mojo Grade upgrade from Hold to Buy on 21 January, Bajaj Consumer Care staged a dramatic turnaround, surging 20.00% intraday to close at Rs.297.05. The stock opened with a 9.13% gap up and hit an intraday high of Rs.296.90, triggering the upper circuit limit and a regulatory freeze on further trades. Trading volume exploded to over 1.6 million shares, with a traded value exceeding ₹500 crores, marking it as one of the most actively traded stocks by value on the day.


This rally was driven by strong institutional interest and a technical breakout above all key moving averages, signalling a robust medium- to long-term uptrend. The stock outperformed the FMCG sector by nearly 19% and the Sensex by almost 20 percentage points, underscoring its standout performance amid a broadly stable market. Despite the surge, delivery volumes declined by 30%, suggesting some speculative trading alongside genuine accumulation.




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Friday, 23 January 2026: New 52-Week High and Sustained Momentum


Bajaj Consumer Care extended its winning streak, hitting a new 52-week high of Rs.320 during intraday trading before settling at Rs.306.45, up 3.16% on the day. The stock opened with a 2.21% gap up and outperformed the FMCG sector by 3.61%, while the Sensex declined 1.33%. Trading volume remained robust at over 1.5 million shares, with delivery volumes surging by over 900%, signalling strong institutional accumulation and investor conviction.


The company’s financial strength was reflected in a return on equity of 20.87% and a return on capital employed of 25.19%, alongside a conservative debt-free balance sheet. The stock’s valuation metrics, including a PEG ratio of 0.8 and a price-to-book ratio of 6, support its premium positioning relative to peers. Bajaj Consumer Care’s inclusion in the MomentumNow Stocks list on MarketsMOJO further highlights its strong upward price momentum and positive trend characteristics.




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Daily Price Comparison: Bajaj Consumer Care Ltd vs Sensex


















































Date Stock Price Day Change Sensex Day Change
2026-01-19 Rs.276.80 -1.35% 36,650.97 -0.49%
2026-01-20 Rs.261.85 -5.40% 35,984.65 -1.82%
2026-01-21 Rs.247.55 -5.46% 35,815.26 -0.47%
2026-01-22 Rs.297.05 +20.00% 36,088.66 +0.76%
2026-01-23 Rs.306.45 +3.16% 35,609.90 -1.33%



Key Takeaways


Strong Financial Performance: Bajaj Consumer Care’s Q3 FY26 results demonstrated robust growth with an 83% profit surge, record revenues of ₹306.09 crores, and improved margins, signalling operational excellence despite sector challenges.


Technical Breakout and Momentum: The stock reversed a five-day decline with a powerful 20% intraday surge on 22 January, hitting the upper circuit and breaking above all key moving averages, indicating a strong bullish trend.


Institutional Interest and Liquidity: Heavy trading volumes and a surge in delivery volumes on 23 January reflect renewed institutional confidence and genuine accumulation, supporting sustained price momentum.


Mojo Grade Upgrade: The upgrade from Hold to Buy with a Mojo Score of 74.0 on 21 January validated the company’s improving fundamentals and market positioning within the FMCG sector.


Valuation and Market Position: Despite the recent rally, the stock trades at a reasonable PEG ratio of 0.8 and maintains a conservative capital structure, underpinning its growth potential and risk profile.



Conclusion


Bajaj Consumer Care Ltd’s performance during the week of 19–23 January 2026 was marked by a dramatic turnaround from early-week weakness to a strong finish, driven by exceptional quarterly results, a favourable rating upgrade, and robust institutional participation. The stock’s 9.21% weekly gain, coupled with a new 52-week high of Rs.320, highlights its resilience and growing investor appeal within the FMCG sector. While short-term volatility remains a factor, the combination of solid fundamentals, technical strength, and market interest positions Bajaj Consumer Care favourably for continued momentum in the near term. Investors should monitor delivery volumes and sector trends to gauge sustainability of this rally.






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