Choice Hotels International Hits New 52-Week Low at $96.88

Choice Hotels International, Inc. has reached a new 52-week low, trading at USD 96.88 on October 24, 2025. This marks a significant decline for the small-cap company, which operates within the Hotels & Resorts industry. Over the past year, Choice Hotels has experienced a performance drop of 13.82%, contrasting sharply with the S&P 500's gain of 16.9%.
The company's market capitalization stands at approximately USD 9.83 billion, with a price-to-earnings (P/E) ratio of 35.00. Notably, Choice Hotels has a high dividend yield of 29.73%, although it also carries a debt-to-equity ratio of 2.23, indicating a considerable level of debt relative to its equity. The return on equity is notably negative at -1,172.19%, and the price-to-book ratio is also negative at -374.85, reflecting underlying financial challenges.

Despite a reported increase in profits of 10.8% over the past year, the stock has consistently underperformed against the S&P 500, raising concerns about its long-term fundamental strength. The stock's 52-week high was recorded at USD 157.86, highlighting the extent of its recent decline.