Credo Brands Marketing Stock Hits All-Time Low Amid Prolonged Downtrend

4 hours ago
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Shares of Credo Brands Marketing have reached an all-time low, reflecting a sustained period of subdued performance in the garments and apparels sector. The stock’s recent trajectory highlights significant challenges as it trades near its 52-week low, underperforming both its sector and broader market indices.



Recent Price Movements and Market Context


Credo Brands Marketing’s stock closed just 0.63% above its 52-week low of ₹95.25, marking a critical point in its price history. The stock has recorded a decline of 1.40% in the latest trading session, contrasting with the Sensex’s marginal fall of 0.05%. Over the past week, the stock’s performance has been notably weaker, with a 5.33% reduction compared to the Sensex’s 0.56% decline.


Extending the timeframe, the stock’s one-month return stands at -15.51%, while the Sensex has posted a positive 2.12% gain. Over three months, Credo Brands Marketing’s stock has fallen by 24.50%, whereas the Sensex has advanced by 5.59%. The year-to-date figures further underline the stock’s relative weakness, with a decline of 45.73% against the Sensex’s 9.07% rise.


Notably, the stock has been trading below all key moving averages — 5-day, 20-day, 50-day, 100-day, and 200-day — indicating a persistent downward momentum. This trend is compounded by a three-day consecutive fall, resulting in a cumulative loss of 3.77% during this period.




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Long-Term Performance and Financial Indicators


Over the past year, Credo Brands Marketing’s stock has recorded a return of -50.97%, a stark contrast to the Sensex’s 4.23% gain. The stock’s three-year and five-year returns remain at 0.00%, while the Sensex has delivered 35.63% and 89.05% respectively over the same periods. The ten-year return for the stock also stands at 0.00%, compared to the Sensex’s 232.41% growth, underscoring a prolonged period of stagnation relative to the broader market.


Profitability metrics reveal a subdued trend as well. The company’s operating profit has shown an annual rate of change of -7.83% over the last five years. The latest six-month period reports a PAT of ₹25.17 crores, which has declined by 30.53%. Additionally, profits over the past year have fallen by 2.6%, reflecting pressures on the company’s earnings.


Institutional investor participation has also shifted, with a reduction of 1.34% in their stake over the previous quarter. Currently, institutional investors hold 2.88% of the company’s shares, a relatively modest proportion given their analytical capabilities and resources.



Balance Sheet Strength and Valuation Metrics


Despite the stock’s price challenges, certain financial ratios indicate operational efficiency. The company reports a return on capital employed (ROCE) of 17.54%, signalling effective utilisation of capital. The debt servicing capacity appears robust, with a Debt to EBITDA ratio of 1.31 times, suggesting manageable leverage levels.


Valuation metrics also present an interesting picture. The company’s ROCE of 18.5% is accompanied by an enterprise value to capital employed ratio of 1.4, which is considered attractive. The stock is trading at a discount relative to its peers’ average historical valuations, which may reflect market caution given the recent performance.




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Dividend Yield and Sector Comparison


At the current price level, Credo Brands Marketing offers a dividend yield of 3.11%, which may be considered relatively high within the garments and apparels sector. However, the stock’s performance has lagged behind the sector average, underperforming by 0.66% in the latest session. This underperformance extends across multiple timeframes, highlighting the stock’s challenges in keeping pace with sector peers.


The garments and apparels sector itself has experienced varied performance, but Credo Brands Marketing’s sustained downward trend and proximity to its all-time low mark it as a notable case within the industry.



Summary of Market Position


Credo Brands Marketing’s stock has experienced a significant decline, reaching levels close to its historic lows. The stock’s underperformance relative to the Sensex and its sector peers is evident across short, medium, and long-term periods. While certain financial metrics such as ROCE and debt ratios indicate operational soundness, the overall market valuation and investor participation reflect caution.


The stock’s trading below all major moving averages and the recent consecutive days of decline underscore the prevailing market sentiment. The combination of subdued profit growth, reduced institutional interest, and persistent price weakness paints a comprehensive picture of the current state of Credo Brands Marketing in the equity markets.



Conclusion


Credo Brands Marketing’s journey to an all-time low highlights the complexities faced by companies in the garments and apparels sector amid evolving market conditions. The stock’s performance metrics and valuation indicators provide a detailed view of its current standing, offering a factual basis for understanding its position without speculative outlooks.






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