Cupid Ltd Hits New 52-Week High of Rs.491, Marking Significant Milestone

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Cupid Ltd, a leading player in the FMCG sector, reached a new 52-week high of Rs.491 today, underscoring a remarkable rally that has seen the stock surge by 25.87% over the past 12 consecutive trading days. This milestone reflects sustained momentum driven by strong financial performance and favourable market positioning.



Strong Price Momentum and Market Outperformance


The stock touched an intraday high of Rs.491, representing a 2.44% increase on the day and outperforming its sector by 1.14%. Cupid Ltd’s share price has consistently traded above key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, signalling robust upward momentum. This technical strength complements the stock’s fundamental gains, reinforcing investor confidence in its current trajectory.


Over the last year, Cupid Ltd has delivered an extraordinary return of 536.05%, vastly outpacing the Sensex’s 7.97% gain during the same period. The stock’s 52-week low stood at Rs.50, highlighting the scale of its appreciation and the significant value creation for shareholders.



Financial Performance Driving the Rally


Cupid Ltd’s recent financial disclosures have played a pivotal role in propelling the stock to new heights. The company reported a net profit growth of 60.59% in the quarter ending September 2025, marking two consecutive quarters of positive results. Profit before tax excluding other income (PBT LESS OI) surged by 139.6% to Rs.26.41 crores compared to the previous four-quarter average, while net sales reached a record Rs.84.45 crores for the quarter.


Additionally, the company’s profit before depreciation, interest, and tax (PBDIT) hit an all-time high of Rs.28.41 crores, underscoring operational efficiency and strong earnings quality. These financial metrics have contributed to an improved MarketsMOJO Mojo Score of 70.0 and an upgraded Mojo Grade from Hold to Buy as of 9 June 2025.




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Market Capitalisation and Sector Leadership


With a market capitalisation of Rs.12,868 crores, Cupid Ltd stands as the largest company within the FMCG sector, accounting for 58.62% of the sector’s total market value. Its annual sales of Rs.247.08 crores represent 7.37% of the industry, further cementing its dominant position. The company’s low average debt-to-equity ratio of zero reflects a conservative capital structure, enhancing financial stability amid market fluctuations.


Despite the broader market’s subdued performance—Sensex trading marginally down by 0.08% at 84,977.32 points and still 1.39% below its own 52-week high of 86,159.02—Cupid Ltd’s stock has demonstrated resilience and strength, supported by bullish technical indicators such as the Sensex’s 50-day moving average remaining above its 200-day moving average.



Valuation and Growth Considerations


While the stock’s valuation appears elevated with a price-to-book ratio of 33.8 and a return on equity (ROE) of 16.2%, it is trading at a discount relative to its peers’ historical averages. The company’s price-to-earnings-to-growth (PEG) ratio stands at 9.8, reflecting the disparity between rapid price appreciation and more moderate profit growth of 21.3% over the past year.


Longer-term growth rates show net sales expanding at an annualised rate of 12.88% and operating profit growing at 13.39% over the last five years. These figures suggest steady, if measured, expansion underpinning the company’s financial health.


It is noteworthy that 36.13% of promoter shares are pledged, which could exert downward pressure on the stock during market downturns. However, the company’s consistent returns over the past three years and its status as a sector leader provide a strong foundation for its current valuation.




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Summary of Recent Performance and Market Context


Cupid Ltd’s achievement of a new 52-week high at Rs.491 is the culmination of a sustained rally fuelled by strong quarterly earnings, sector leadership, and positive technical signals. The stock’s 12-day consecutive gains and outperformance relative to both its sector and the broader market highlight its current strength.


While the Sensex remains slightly below its own 52-week peak and is trading flat to negative on the day, Cupid Ltd’s share price momentum stands out as a notable exception within the FMCG sector. The company’s financial metrics, including record quarterly sales and profits, underpin this performance and reflect a solid business foundation.


Investors and market participants will continue to monitor the stock’s price action and underlying fundamentals as it maintains its position above key moving averages and navigates valuation considerations in the context of its growth trajectory.






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