Goyal Associates Ltd Valuation Shifts Signal Changing Market Sentiment

Feb 17 2026 08:03 AM IST
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Goyal Associates Ltd, a micro-cap player in the Non Banking Financial Company (NBFC) sector, has seen a notable shift in its valuation parameters, moving from a very attractive to an attractive rating. Despite a recent upgrade in valuation grades, the company’s overall market sentiment remains cautious, reflected in its Strong Sell mojo grade and subdued returns relative to the broader Sensex.
Goyal Associates Ltd Valuation Shifts Signal Changing Market Sentiment

Valuation Metrics and Market Position

As of 17 Feb 2026, Goyal Associates trades at ₹0.91, up 4.60% from the previous close of ₹0.87. The stock’s 52-week range spans ₹0.76 to ₹1.70, indicating significant volatility over the past year. The company’s price-to-earnings (P/E) ratio stands at 20.07, a figure that has improved from previous levels, contributing to the upgrade in valuation grade from very attractive to attractive. This P/E is notably lower than several peers in the NBFC space, such as Mufin Green (P/E 102.11) and Arman Financial (P/E 63.02), which are classified as very expensive.

Price-to-book value (P/BV) is another key metric where Goyal Associates shows relative strength, currently at 0.86. This sub-1 multiple suggests the stock is trading below its book value, a factor often interpreted as undervaluation by value investors. The enterprise value to EBITDA (EV/EBITDA) ratio is 5.84, which is competitive within the sector, especially when compared to Ashika Credit’s elevated 95.13 EV/EBITDA, signalling a more reasonable valuation for Goyal Associates.

Comparative Industry Analysis

Within the NBFC sector, valuation disparities are stark. Satin Creditcare and SMC Global Securities also fall under the attractive valuation category, with P/E ratios of 8.72 and 19.81 respectively, and EV/EBITDA multiples of 6.05 and 3.92. Goyal Associates’ metrics place it comfortably alongside these peers, although its PEG ratio remains at zero, indicating no expected earnings growth factored into the price, which may temper investor enthusiasm.

Conversely, companies like Ashika Credit and Saraswati Commercial Finance are trading at very expensive valuations, with P/E multiples exceeding 15 and EV/EBITDA ratios above 12, suggesting that Goyal Associates offers a more value-oriented proposition in comparison.

Financial Performance and Returns

Despite the relatively attractive valuation, Goyal Associates’ financial performance metrics reveal challenges. The company’s return on capital employed (ROCE) is 8.35%, while return on equity (ROE) is a modest 4.31%. These figures indicate limited profitability and efficiency in capital utilisation, which may explain the cautious market stance reflected in the Strong Sell mojo grade of 23.0, recently downgraded from Sell on 1 Feb 2026.

Examining stock returns relative to the Sensex over various periods highlights the company’s underperformance. Over the past year, Goyal Associates has declined by 37.67%, while the Sensex gained 9.66%. The three- and five-year returns are even more stark, with losses of 63.45% and 66.04% respectively, compared to Sensex gains of 35.81% and 59.83%. However, over a decade, the stock has outperformed the benchmark, delivering a 295.65% return versus the Sensex’s 259.08%, suggesting some long-term value creation despite recent headwinds.

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Mojo Score and Market Capitalisation Insights

Goyal Associates’ mojo score of 23.0 places it firmly in the Strong Sell category, a downgrade from its previous Sell rating. This reflects a deteriorating outlook based on MarketsMOJO’s comprehensive evaluation, which factors in fundamentals, price momentum, and valuation. The company’s market cap grade is 4, indicating a micro-cap status with associated liquidity and volatility risks.

The upgrade in valuation grade to attractive suggests that the stock price has adjusted favourably relative to earnings and book value, but the overall negative mojo rating signals that other factors such as profitability, growth prospects, and risk remain concerns for investors.

Sector and Peer Risk Considerations

The NBFC sector has faced heightened scrutiny amid tightening credit conditions and regulatory challenges. Goyal Associates’ peers such as LKP Finance and Avishkar Infra are classified as risky due to loss-making operations, underscoring the sector’s uneven performance landscape. Goyal Associates’ positive valuation metrics contrast with these riskier peers, but its modest returns and profitability metrics suggest caution.

Investors should weigh the company’s attractive valuation against its operational challenges and sector headwinds. The absence of dividend yield further limits income appeal, while the zero PEG ratio indicates no anticipated earnings growth, which may constrain upside potential.

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Price Momentum and Trading Range

Goyal Associates’ recent price momentum has been mixed. The stock gained 10.98% over the past week, outperforming the Sensex which declined by 0.94% in the same period. However, over the last month, the stock fell 4.21%, slightly worse than the Sensex’s 0.35% decline. Year-to-date, the stock is down 6.19%, underperforming the benchmark’s 2.28% loss.

These fluctuations highlight the stock’s volatility and sensitivity to market sentiment. The current trading range near the 52-week low of ₹0.76 suggests limited upside in the near term, despite the improved valuation metrics.

Investor Takeaway

Goyal Associates Ltd presents a complex investment case. Its valuation has improved, moving into the attractive category based on P/E and P/BV ratios, offering a potential value opportunity relative to expensive peers. However, the company’s weak profitability, lack of growth prospects, and strong sell mojo rating caution investors to remain circumspect.

Long-term investors may find some merit in the stock’s decade-long outperformance versus the Sensex, but short- to medium-term risks remain elevated. The NBFC sector’s regulatory and credit environment adds further uncertainty.

Ultimately, investors should balance the stock’s valuation appeal against operational challenges and consider alternative NBFC stocks with stronger fundamentals and momentum.

Summary of Key Metrics:

  • P/E Ratio: 20.07 (Attractive valuation)
  • Price to Book Value: 0.86 (Below book value)
  • EV/EBITDA: 5.84 (Competitive within sector)
  • ROCE: 8.35% (Modest capital efficiency)
  • ROE: 4.31% (Low profitability)
  • Mojo Score: 23.0 (Strong Sell)
  • Market Cap Grade: 4 (Micro-cap)
  • 1-Year Return: -37.67% vs Sensex +9.66%
  • 10-Year Return: +295.65% vs Sensex +259.08%

Investors seeking exposure to the NBFC sector should carefully analyse Goyal Associates’ valuation improvements in the context of its broader financial health and sector risks before committing capital.

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