Harley-Davidson Experiences Revision in Stock Evaluation Amidst Market Challenges

Harley-Davidson, Inc. has recently undergone a valuation adjustment, reflecting shifts in its financial metrics and market position within the automobile industry. The company's current P/E ratio stands at 10, which is notably higher than the average for its peers, such as Oshkosh Corp. with a P/E of approximately 15.1. Additionally, Harley-Davidson's EV to EBITDA ratio is reported at 19.36, indicating a significant difference when compared to Oshkosh's more favorable ratio of 9.5.
The company's price-to-book value is 1.06, while its dividend yield is remarkably high at 221.20%. However, the return on capital employed (ROCE) is relatively low at 3.36%, and the return on equity (ROE) is at 10.94%.

In terms of stock performance, Harley-Davidson has faced challenges, with a year-to-date return of -11.25%, contrasting sharply with the S&P 500's positive return of 13.30% over the same period. Over the past year, the stock has declined by 27.04%, while the S&P 500 has gained 14.08%. This performance highlights the competitive landscape in which Harley-Davidson operates, particularly against peers like VinFast Auto Ltd. and Lucid Group, both of which are currently facing significant challenges.