How has been the historical performance of Media Matrix?

Answer:The historical performance of Media Matrix shows significant fluctuations in its financial metrics over the years. Breakdown: Media Matrix has experienced varying net sales, with a notable increase from INR 946.77 crore in March 2023 to INR 1,887.02 crore in March 2025, following a dip to INR 581.54 crore in March 2022. The total operating income mirrored this trend, rising to INR 1,887.02 crore in March 2025 from INR 946.77 crore in March 2023. However, the total expenditure also increased, reaching INR 1,868.09 crore in March 2025, which led to an operating profit of INR 22.39 crore, up from INR 13.04 crore in March 2023. Profit before tax fluctuated, peaking at INR 12.20 crore in March 2021 but dropping to INR 7.72 crore in March 2025. The profit after tax followed a similar pattern, with INR 4.45 crore in March 2025 compared to INR 2.36 crore in March 2023. The company's total assets decreased from INR 489.48 crore in March 2024 to INR 361.78 crore in March 2025, while total liabilities also fell from INR 489.48 crore to INR 361.78 crore in the same period. Cash flow from operating activities showed a negative trend, with a cash outflow of INR 25 crore in March 2025, contrasting with a positive cash flow of INR 30 crore in March 2024. Overall, Media Matrix has shown growth in sales and operating income, but profitability and cash flow have been inconsistent.