Is Flowers Foods, Inc. technically bullish or bearish?

As of 18 August 2025, the technical trend for Flowers Foods, Inc. has changed from mildly bearish to bearish. The current stance is bearish with a weak strength indicated by the MACD being bearish on both weekly and monthly time frames, and moving averages also showing a bearish signal on the daily. The Bollinger Bands confirm a bearish trend on both weekly and monthly levels. Although the RSI is bullish on a monthly basis, it shows no signal on the weekly, which adds to the overall bearish sentiment. Additionally, the KST and OBV indicators are mildly bearish on both weekly and monthly time frames.
In terms of performance, Flowers Foods has significantly underperformed compared to the S&P 500 across multiple periods, with a year-to-date return of -35.62% versus the S&P 500's 12.22%, and a one-year return of -43.93% compared to 17.14% for the index.