Is GoPro, Inc. overvalued or undervalued?

As of 9 May 2023, the valuation grade for GoPro, Inc. has moved from attractive to risky, indicating a significant deterioration in its financial outlook. The company is currently considered overvalued, particularly given its troubling financial metrics, including a Price to Book Value of 1.35, an EV to Sales ratio of 0.27, and a negative ROCE of -55.27%.
In comparison to its peers, GoPro's valuation stands out unfavorably; for instance, IMAX Corp. is categorized as very expensive with a P/E of 37.68, while Turtle Beach Corp. is deemed expensive with a P/E of 14.04. Furthermore, GoPro's recent stock performance has been poor, with a year-to-date return of -21.15%, contrasting sharply with the S&P 500's positive return of 2.44% over the same period.