Is TechTarget, Inc. overvalued or undervalued?

As of 3 October 2023, TechTarget, Inc. has moved from fair to attractive. The company appears to be undervalued based on its current financial metrics. Key ratios include a Price-to-Earnings (P/E) ratio of 15.2, a Price-to-Book (P/B) ratio of 3.1, and a Return on Equity (ROE) of 20%.
In comparison to peers, HubSpot, Inc. has a P/E ratio of 40.5, indicating a premium valuation, while Ziff Davis, Inc. stands at a P/E of 18.7, which is closer to TechTarget's valuation. This suggests that TechTarget may offer a more favorable investment opportunity relative to its peers. Additionally, TechTarget's stock performance has outpaced the Sensex recently, reinforcing the notion of its undervaluation.