New Delhi Television Ltd Faces Bearish Momentum Amid Technical Parameter Shift

Technical Trend Shift and Price Movement

NDTV’s technical trend has transitioned from mildly bearish to outright bearish, underscoring a weakening price momentum. The stock closed at ₹72.99 on 8 Sep 2026, down 2.17% from the previous close of ₹74.61. Intraday volatility was evident, with a high of ₹75.18 and a low of ₹72.51. This decline comes amid a broader downtrend, as the stock remains significantly below its 52-week high of ₹134.30, while still above its 52-week low of ₹58.77.

On a relative basis, NDTV’s returns have lagged the Sensex across most timeframes. Year-to-date, NDTV has declined by 23.95%, compared to the Sensex’s 10.66% fall. Over one year, the stock has plunged 34.36%, starkly underperforming the Sensex’s modest 5.67% decline. Even over three years, NDTV’s cumulative loss of 56.64% contrasts sharply with the Sensex’s 14.89% gain, highlighting persistent underperformance in a challenging sector environment.

MACD and Momentum Indicators

The Moving Average Convergence Divergence (MACD) indicator presents a mixed picture. On a weekly basis, MACD remains bearish, signalling downward momentum in the near term. However, the monthly MACD is mildly bullish, suggesting some longer-term potential for recovery if positive momentum can be sustained. This divergence between weekly and monthly MACD readings indicates that while short-term pressures dominate, there may be underlying strength that could emerge if conditions improve.

Complementing this, the Know Sure Thing (KST) indicator is bearish on both weekly and monthly charts, reinforcing the prevailing negative momentum. The Dow Theory also aligns with this view, showing mildly bearish signals on both timeframes, which points to a cautious outlook for the stock’s trend direction.

RSI and Moving Averages

The Relative Strength Index (RSI) offers a rare bullish signal on the weekly chart, indicating that the stock is not currently oversold and may have some short-term buying interest. However, the monthly RSI shows no clear signal, reflecting uncertainty over the longer horizon. This mixed RSI reading suggests that while some traders may find entry points, the broader trend remains fragile.

Moving averages on the daily chart are firmly bearish, with the stock trading below key averages. This technical setup typically signals continued downward pressure and a lack of immediate support from trend-following investors. The bearish moving averages align with the overall negative sentiment and reinforce the cautionary stance.

Bollinger Bands and Volume Trends

Bollinger Bands add further nuance to the technical picture. Weekly Bollinger Bands are bearish, indicating that the stock price is trending towards the lower band and suggesting increased volatility and selling pressure. Monthly Bollinger Bands are mildly bearish, consistent with the broader downtrend but hinting at a potential stabilisation if volatility subsides.

On the volume front, the On-Balance Volume (OBV) indicator shows no clear trend on the weekly chart, implying a lack of conviction among traders in the short term. However, the monthly OBV is bullish, signalling that longer-term accumulation may be occurring despite the price weakness. This divergence between volume and price could be an early sign of a potential base formation, though confirmation is needed.

Mojo Score and Market Capitalisation

MarketsMOJO has downgraded NDTV’s Mojo Grade from Sell to Strong Sell as of 2 May 2024, reflecting the deteriorating technical and fundamental outlook. The current Mojo Score stands at 3.0, signalling weak momentum and poor quality metrics. NDTV is classified as a micro-cap stock within the Media & Entertainment sector, which often entails higher volatility and risk compared to larger peers.

This downgrade aligns with the technical indicators and price action, suggesting that investors should exercise caution. The micro-cap status also means liquidity constraints may exacerbate price swings, making the stock less attractive for risk-averse investors.

Comparative Performance and Sector Context

NDTV’s underperformance relative to the Sensex and the broader Media & Entertainment sector highlights the challenges it faces. While the sector has seen pockets of growth driven by digital content and advertising recovery, NDTV’s stock has struggled to capitalise on these trends. The 5-year return of 23.65% trails the Sensex’s 30.63%, and the 10-year return of 3.87% pales in comparison to the Sensex’s robust 163.19% gain.

These figures underscore the need for a strategic turnaround and improved operational execution to regain investor confidence and market share.

Investor Implications and Outlook

Given the current technical signals and fundamental challenges, NDTV remains a high-risk proposition. The bearish daily moving averages and weekly MACD suggest that short-term selling pressure may persist. However, the mildly bullish monthly MACD and OBV hint at a possible longer-term recovery if the company can stabilise its operations and improve earnings visibility.

Investors should closely monitor key support levels near ₹58.77, the 52-week low, and watch for any sustained break above the daily moving averages as a sign of trend reversal. Until then, the Strong Sell rating and technical bearishness warrant a cautious approach, especially for those with lower risk tolerance.

In summary, while NDTV’s technical parameters reveal some conflicting signals, the dominant trend is negative. The stock’s persistent underperformance relative to the Sensex and sector peers further emphasises the need for careful analysis before considering exposure.

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