Stock Price Movement and Market Context
On 29 Jan 2026, Prime Capital Market Ltd’s share price declined by 4.91% to reach Rs.5.42, the lowest level recorded in the past year. This drop came after three consecutive days of losses, cumulatively eroding 10.56% of the stock’s value during this period. The stock’s performance today notably lagged behind the NBFC sector, underperforming by 4.96%.
Technical indicators also signal bearish momentum, with the stock trading below all key moving averages — 5-day, 20-day, 50-day, 100-day, and 200-day. This alignment suggests persistent selling pressure and a lack of short- to long-term upward momentum.
In contrast, the broader market showed resilience. The Sensex opened flat but gained 0.27% to close at 82,566.37, remaining within 4.35% of its 52-week high of 86,159.02. Mega-cap stocks led the rally, while the Sensex traded below its 50-day moving average, which itself remains above the 200-day moving average, indicating a cautiously positive medium-term market trend.
Financial Performance and Valuation Metrics
Prime Capital Market Ltd’s financial fundamentals have been under pressure, contributing to the stock’s subdued performance. Over the past year, the stock has delivered a negative return of 27.73%, significantly underperforming the Sensex’s positive 7.88% return during the same period. The stock’s 52-week high was Rs.9.87, highlighting the extent of the recent decline.
The company’s long-term financial strength is considered weak, with an average Return on Equity (ROE) of 4.25%. Operating profit growth has been modest, increasing at an annual rate of 4.90%, which falls short of robust expansion expectations for the NBFC sector. These factors have contributed to a downgrade in the company’s Mojo Grade from Hold to Sell as of 7 Jan 2026, with a current Mojo Score of 32.0.
Rising fast and still accelerating! This Small Cap from FMCG sector is riding pure momentum right now. Jump in before the rally reaches its peak!
- - Accelerating price action
- - Pure momentum play
- - Pre-peak entry opportunity
Comparative Performance and Shareholding
Prime Capital Market Ltd’s underperformance extends beyond the last year. The stock has lagged the BSE500 index over the past three years, one year, and three months, indicating persistent challenges in generating returns relative to the broader market. This trend reflects both sectoral pressures and company-specific factors.
The majority of the company’s shares are held by non-institutional investors, which may influence liquidity and trading dynamics. The market capitalisation grade stands at 4, reflecting its relatively modest size within the NBFC sector.
Recent Quarterly and Annual Financial Highlights
Despite the overall subdued trend, Prime Capital Market Ltd reported some positive financial results in the September 2025 quarter. Operating cash flow for the year reached a peak of Rs.0.02 crore, while Profit Before Depreciation, Interest and Taxes (PBDIT) for the quarter was Rs.0.77 crore, the highest recorded in recent periods. Profit Before Tax excluding other income (PBT less OI) also reached a quarterly high of Rs.0.64 crore.
Additionally, the company’s ROE for the recent period improved to 10.5%, accompanied by a very attractive valuation with a Price to Book Value ratio of 0.5. Profit growth over the past year was notable, rising by 59%, despite the stock’s negative price returns.
Holding Prime Capital Market Ltd from Non Banking Financial Company (NBFC)? See if there's a smarter choice! SwitchER compares it with peers and suggests superior options across market caps and sectors!
- - Peer comparison ready
- - Superior options identified
- - Cross market-cap analysis
Summary of Key Metrics
To summarise, Prime Capital Market Ltd’s current stock price of Rs.5.42 represents a 52-week low, reflecting a combination of weak long-term financial metrics and recent price underperformance. The company’s average ROE of 4.25% and modest operating profit growth contrast with some recent quarterly improvements in profitability and cash flow. The stock’s valuation remains attractive on a Price to Book basis, but the overall market sentiment remains cautious given the sustained downtrend and relative underperformance versus sector and benchmark indices.
While the broader market and mega-cap stocks have shown resilience, Prime Capital Market Ltd continues to face challenges in regaining upward momentum, as evidenced by its position below all major moving averages and a Mojo Grade of Sell.
Unlock special upgrade rates for a limited period. Start Saving Now →
