Stock Price Movement and Market Context
On 2 Feb 2026, Prithvi Exchange opened with a gap down of -3.71%, hitting an intraday low of Rs.92.05, which represents its lowest price point in the last 52 weeks. Despite this, the stock managed a modest recovery, outperforming its sector by 2.5% and reversing the two-day consecutive fall trend. However, it remains below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day marks, signalling sustained downward momentum.
In contrast, the broader market showed resilience on the same day. The Sensex, after a negative start down by 167.26 points, rebounded sharply by 454.06 points to close at 81,009.74, a gain of 0.36%. Mega-cap stocks led this recovery, while the Sensex itself traded below its 50-day moving average but maintained a positive technical structure with the 50DMA above the 200DMA.
One-Year Performance and Relative Underperformance
Over the last 12 months, Prithvi Exchange’s stock has declined by 50.76%, a stark contrast to the Sensex’s 4.67% gain and the BSE500’s 4.63% return. This underperformance highlights the stock’s challenges in keeping pace with the broader market and its sector peers. The 52-week high for the stock was Rs.203.50, underscoring the steep decline to the current low.
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Financial Performance and Profitability Metrics
Prithvi Exchange has reported negative results for five consecutive quarters, reflecting persistent pressure on profitability. The latest six-month period shows a Profit After Tax (PAT) of Rs.1.64 crore, which has declined by 55.19% compared to the previous corresponding period. This contraction in earnings is a key factor contributing to the stock’s subdued performance.
The company’s Return on Capital Employed (ROCE) for the half-year stands at 8.22%, one of the lowest in recent periods, indicating limited efficiency in generating returns from its capital base. Similarly, the Debtors Turnover Ratio is at a low 262.57 times, suggesting slower collection cycles relative to historical levels.
Valuation and Market Perception
Despite the challenges, Prithvi Exchange trades at a Price to Book Value (P/BV) of 1.5, which is considered expensive relative to its peers’ average historical valuations. The Return on Equity (ROE) is modest at 5.8%, which, combined with the premium valuation, raises questions about the stock’s pricing in the current market environment.
Over the past year, profits have fallen by 75.5%, further emphasising the financial strain. The company’s market capitalisation grade is rated 4, reflecting a mid-tier market cap status within the NBFC sector.
Operational and Structural Factors
On a positive note, the company demonstrates high management efficiency, with an ROE of 16.53% reported in other periods, indicating the ability to generate returns on equity when conditions are favourable. Additionally, Prithvi Exchange maintains a low average Debt to Equity ratio of zero, signalling a conservative capital structure with minimal leverage risk.
Long-term growth trends remain healthy, with net sales growing at an annual rate of 28.88% and operating profit increasing by 43.58%. These figures suggest that while recent profitability has been under pressure, the company’s underlying business expansion continues.
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Shareholding and Sector Positioning
The majority shareholding in Prithvi Exchange rests with promoters, indicating concentrated ownership and potential alignment with long-term strategic goals. The company operates within the NBFC sector, which has experienced varied performance across different players, with some segments facing headwinds due to macroeconomic factors and regulatory changes.
Given the stock’s current trading below all major moving averages and its recent 52-week low, the market appears to be pricing in the cumulative impact of the company’s recent financial results and valuation concerns.
Summary of Key Metrics
To recap, Prithvi Exchange’s key financial and market metrics as of 2 Feb 2026 include:
- 52-week low price: Rs.92.05
- One-year stock return: -50.76%
- Sensex one-year return: +4.67%
- PAT (latest six months): Rs.1.64 crore, down 55.19%
- ROCE (HY): 8.22%
- ROE: 5.8%
- Price to Book Value: 1.5
- Debtors Turnover Ratio (HY): 262.57 times
- Debt to Equity ratio: 0 (average)
- Net Sales growth (annual): 28.88%
- Operating Profit growth (annual): 43.58%
- Mojo Score: 9.0
- Mojo Grade: Strong Sell (upgraded from Sell on 11 Nov 2025)
The stock’s downgrade to a Strong Sell grade by MarketsMOJO on 11 Nov 2025 reflects the deteriorating fundamentals and market sentiment surrounding Prithvi Exchange. The Mojo Score of 9.0 further underscores the cautionary stance adopted by the rating system.
In conclusion, Prithvi Exchange (India) Ltd’s fall to a 52-week low of Rs.92.05 is the result of a combination of declining profitability, valuation pressures, and relative underperformance against the broader market and sector indices. While the company maintains some positive attributes such as low leverage and healthy sales growth, the recent financial results and market dynamics have weighed heavily on its share price.
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