Stock Price Movement and Market Context
On 28 Jan 2026, RSD Finance Ltd’s share price declined by 0.48%, closing at Rs.72.1, the lowest level recorded in the past year. This marks a continuation of a three-day losing streak, during which the stock has fallen by 8.03%. The stock’s performance today notably lagged its sector by 2.2%, underscoring relative weakness within the NBFC space.
Technical indicators reveal that RSD Finance is trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages. This broad-based technical weakness suggests a persistent bearish trend without immediate signs of reversal.
In contrast, the broader market has shown resilience. The Sensex opened flat but gained 307.13 points to close at 82,199.49, a 0.42% increase. The index remains 4.82% below its 52-week high of 86,159.02, with mega-cap stocks leading the rally. While the Sensex trades below its 50-day moving average, the 50DMA remains above the 200DMA, indicating a cautiously positive medium-term trend for the benchmark.
Financial Performance and Fundamental Assessment
RSD Finance Ltd’s financial results have been under pressure, contributing to the stock’s decline. The company reported a sharp contraction in net sales, which fell by 45.25% in the latest reported period. Over the past six months, net sales have declined by 71.37%, reaching Rs.17.75 crores. Profit before tax excluding other income (PBT less OI) for the quarter stood at Rs.0.91 crore, down 81.5% compared to the previous four-quarter average. Similarly, profit after tax (PAT) declined by 26.7% to Rs.2.60 crores in the same period.
These results have been characterised as very negative, reflecting challenges in revenue generation and profitability. The company’s average return on equity (ROE) remains modest at 7.07%, which is below industry standards for NBFCs. This weak long-term fundamental strength has influenced the recent downgrade in the company’s Mojo Grade from Sell to Strong Sell as of 21 Mar 2025, with a current Mojo Score of 15.0.
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Comparative Performance and Valuation Metrics
Over the last year, RSD Finance Ltd has delivered a total return of -53.52%, significantly underperforming the Sensex, which gained 8.30% during the same period. The stock has also lagged the BSE500 index over the past three years, one year, and three months, indicating persistent underperformance relative to broader market benchmarks.
Despite the weak earnings and price performance, the stock’s valuation metrics present a contrasting picture. The company’s price-to-book value stands at 0.5, suggesting a very attractive valuation relative to its peers. The ROE for the latest period is 5.6%, which, while modest, supports the notion of fair pricing in the current market context.
Profitability has also declined over the past year, with profits falling by 37.1%. This decline in earnings, combined with the sharp drop in sales, has weighed heavily on investor sentiment and the stock’s market capitalisation grade, which currently stands at 4.
Shareholding and Sector Positioning
The majority shareholding in RSD Finance Ltd remains with the promoters, maintaining a stable ownership structure. The company operates within the NBFC sector, which has experienced mixed performance amid evolving regulatory and economic conditions. While the sector has seen some recovery, RSD Finance’s individual performance has not aligned with broader sector trends, as reflected in its relative underperformance.
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Summary of Key Metrics
To summarise, RSD Finance Ltd’s current share price of Rs.72.1 represents a 52-week low, down from a high of Rs.186.4. The stock’s recent three-day decline of 8.03% and underperformance relative to the NBFC sector and Sensex highlight ongoing challenges. Financially, the company has experienced significant declines in net sales and profits, with net sales down 45.25% and profits falling by over a quarter in the latest quarter.
While valuation metrics such as price-to-book value suggest the stock is trading at an attractive level, the fundamental performance and market sentiment remain subdued. The downgrade to a Strong Sell grade by MarketsMOJO reflects these concerns, alongside a low Mojo Score of 15.0.
RSD Finance Ltd’s position within the NBFC sector and promoter ownership remain unchanged, but the company’s financial trajectory and stock price performance continue to reflect a cautious outlook.
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