Stock Price Movement and Market Context
On the day the new low was recorded, Rupa & Company Ltd’s stock demonstrated a mixed intraday performance. Despite hitting the low of Rs.140.75, the stock managed to recover somewhat, touching an intraday high of Rs.146.3, representing a 2.99% gain from the low point. The stock closed with a day change of 3.20%, outperforming its sector by 2.62%. However, it remains below all key moving averages – the 5-day, 20-day, 50-day, 100-day, and 200-day – signalling a sustained downward trend over multiple time frames.
In comparison, the broader market, represented by the Sensex, showed resilience on the same day. After a flat opening with a slight dip of 79.48 points, the Sensex traded positively at 83,390.27, up 0.14%. The index remains 3.32% shy of its 52-week high of 86,159.02. Notably, mega-cap stocks led the market gains, while the Sensex’s 50-day moving average remains above its 200-day moving average, indicating a generally positive medium-term market trend.
Long-Term Performance and Valuation Metrics
Rupa & Company Ltd’s one-year performance starkly contrasts with the broader market. The stock has declined by 30.29% over the past year, while the Sensex has appreciated by 9.61%. The stock’s 52-week high was Rs.233.45, underscoring the extent of the recent decline.
From a valuation perspective, the company maintains a Price to Book Value ratio of 1.1, which is considered fair but trades at a premium relative to its peers’ historical averages. The company’s Return on Equity (ROE) stands at 7.5%, reflecting moderate profitability. Additionally, the firm exhibits a strong capacity to service its debt, with a low Debt to EBITDA ratio of 0.73 times, indicating manageable leverage levels.
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Financial Performance and Profitability Trends
Rupa & Company Ltd has experienced a decline in profitability over recent quarters. The company reported negative results for three consecutive quarters, with Profit Before Tax excluding other income (PBT LESS OI) falling by 39.92% to Rs.17.13 crores in the latest quarter. Similarly, Profit After Tax (PAT) declined by 28.2% to Rs.17.08 crores. Over the past year, profits have decreased by 13.7%, reflecting pressure on the company’s earnings.
Operating profit growth has been negative over the longer term, with a compound annual decline of 10.54% over the last five years. This trend has contributed to the stock’s underperformance relative to the benchmark indices and peers.
Institutional Investor Participation
Institutional investors have reduced their holdings in Rupa & Company Ltd by 0.55% over the previous quarter, now collectively holding 4.28% of the company’s shares. This decline in institutional participation may reflect a reassessment of the company’s fundamentals by investors with greater analytical resources.
Consistent Underperformance Against Benchmarks
The stock has consistently underperformed the BSE500 index over the last three annual periods. Its one-year return of -30.29% contrasts sharply with the positive returns of the broader market, highlighting ongoing challenges in regaining investor confidence and market share.
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Summary of Key Metrics and Market Standing
Rupa & Company Ltd currently holds a Mojo Score of 26.0 and a Mojo Grade of Strong Sell, an upgrade from the previous Sell rating as of 11 Nov 2025. The company’s Market Cap Grade is 4, reflecting its micro-cap status within the Garments & Apparels sector.
Despite the recent stock price recovery after four consecutive days of decline, the overall trend remains subdued. The stock’s position below all major moving averages and its sustained underperformance relative to the Sensex and sector peers underscore the challenges faced by the company in the current market environment.
Conclusion
The fall of Rupa & Company Ltd’s stock to a 52-week low of Rs.140.75 highlights a period of subdued performance marked by declining profitability, reduced institutional interest, and consistent underperformance against benchmarks. While the company maintains a reasonable debt servicing ability and fair valuation metrics, the recent financial results and market trends reflect ongoing pressures within the Garments & Apparels sector and the company’s specific operational context.
Investors and market participants will continue to monitor the stock’s movement relative to its moving averages and sector performance as it navigates this challenging phase.
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