Sri Adhikari Brothers Television Network Ltd Hits Lower Circuit Amid Heavy Selling Pressure

Intraday Price Action and Volatility

On 21 Jan 2026, SABTN’s shares opened strong and touched an intraday high of ₹2,247, representing a 2.66% gain from the previous close. However, the momentum quickly reversed as the stock succumbed to heavy selling, ultimately hitting the lower circuit price band of ₹2,079.3, a 5.0% drop from the prior session. The stock’s intraday volatility was notably high at 6.12%, reflecting the sharp swings experienced throughout the trading session.

The weighted average price for the day was skewed towards the lower end of the band, indicating that the bulk of the trading volume occurred near the bottom price level. Total traded volume stood at 36,255 shares (0.36255 lakh), with a turnover of ₹7.65 crore, underscoring active participation despite the bearish sentiment.

Market Context and Sector Comparison

While SABTN’s stock declined by 5.0%, the broader Media & Entertainment sector underperformed but to a lesser extent, falling 1.47%. The benchmark Sensex also closed lower by 0.77%, indicating a generally cautious market environment. SABTN’s sharper fall relative to its sector peers highlights company-specific concerns driving the sell-off.

Despite the setback, SABTN remains priced above its key moving averages — 5-day, 20-day, 50-day, 100-day, and 200-day — suggesting that the longer-term technical trend remains intact. However, the immediate price action signals a potential short-term correction or consolidation phase.

Investor Participation and Liquidity Dynamics

Investor participation has notably declined in recent sessions. Delivery volumes on 20 Jan 2026 were recorded at 4,050 shares, down 28.93% compared to the five-day average delivery volume. This drop in delivery volume suggests reduced conviction among investors holding the stock for the longer term, possibly due to concerns over valuation or near-term prospects.

Liquidity remains adequate for moderate trade sizes, with the stock’s average traded value supporting transactions up to ₹0.22 crore based on 2% of the five-day average traded value. This level of liquidity ensures that institutional and retail investors can execute trades without significant price impact under normal market conditions.

Fundamental and Market Sentiment Overview

Sri Adhikari Brothers Television Network Ltd is classified as a Small Cap company with a market capitalisation of approximately ₹5,578 crore. The company operates within the Media & Entertainment industry, a sector that has faced mixed fortunes amid evolving consumer preferences and digital disruption.

MarketsMOJO assigns SABTN a Mojo Score of 44.0, reflecting a Sell rating, which was downgraded from a Strong Sell on 4 Sep 2025. The downgrade indicates a slight improvement in outlook but still signals caution for investors. The company’s Market Cap Grade stands at 3, suggesting moderate size and market presence relative to peers.

Technical and Trend Analysis

The recent six-day rally in SABTN’s shares was abruptly halted by today’s sharp decline, signalling a potential trend reversal. The lower circuit hit underscores the intensity of selling pressure and the presence of unfilled supply, which prevented the stock from recovering intraday losses.

Such circuit hits often reflect panic selling or stop-loss triggers cascading through the order book, exacerbating downward momentum. The fact that the stock remains above all major moving averages suggests that this may be a temporary correction rather than a sustained downtrend, but investors should monitor volumes and price action closely in coming sessions.

Outlook and Investor Considerations

Investors in SABTN should weigh the recent volatility and circuit hit against the company’s longer-term fundamentals and sector outlook. While the downgrade from Strong Sell to Sell by MarketsMOJO suggests some improvement, the current market reaction highlights lingering concerns.

Given the stock’s small-cap status and the media sector’s evolving dynamics, investors may want to exercise caution and consider diversification or peer comparisons before committing additional capital. Monitoring upcoming quarterly results, management commentary, and sector developments will be crucial to reassessing the stock’s trajectory.

In summary, the lower circuit hit on 21 Jan 2026 reflects a day of intense selling pressure and market nervousness for Sri Adhikari Brothers Television Network Ltd. While the technical setup remains mixed, the stock’s performance relative to sector peers and broader indices warrants close attention from investors seeking exposure to the media and entertainment space.

Unlock special upgrade rates for a limited period. Start Saving Now →