TVS Motor Company Sees Robust Call Option Activity Amid Bullish Momentum

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TVS Motor Company Ltd (TVSMOTOR) has emerged as one of the most actively traded stocks in the call options segment, reflecting growing bullish sentiment among investors. The stock recently hit a new 52-week and all-time high of ₹3,769.2, supported by strong price momentum and robust option market activity ahead of the January expiry.



Robust Call Option Trading Signals Investor Confidence


On 1 January 2026, TVS Motor Company witnessed significant call option activity with the most active contract being the 27 January 2026 expiry call option at a strike price of ₹3,800. A total of 2,662 contracts were traded, generating a turnover of ₹39.20 crores. The open interest for this strike stands at 1,277 contracts, indicating sustained interest from market participants betting on further upside.


The underlying stock price at the time was ₹3,765, just shy of the ₹3,800 strike, suggesting that traders are positioning for a potential breakout above this key level in the near term. This heightened call option volume and open interest typically signal bullish expectations, as investors anticipate the stock to surpass the strike price by expiry.



Price Performance and Technical Strength


TVS Motor Company has outperformed its sector peers and the broader market indices in recent sessions. The stock gained 1.07% on the day, compared to a 0.34% rise in the automobile sector and a 0.15% increase in the Sensex. Over the last three consecutive trading days, TVS Motor has delivered a cumulative return of 5.32%, underscoring strong buying interest.


Technically, the stock is trading above all major moving averages – 5-day, 20-day, 50-day, 100-day, and 200-day – which is a positive indicator of sustained upward momentum. This alignment of moving averages often attracts momentum traders and institutional investors, further supporting the bullish narrative.


However, it is noteworthy that delivery volumes have declined by 11.37% against the 5-day average, with 3.39 lakh shares delivered on 31 December. This dip in investor participation could suggest some caution or profit-booking at current levels, though liquidity remains adequate with an average traded value supporting trade sizes of up to ₹5.07 crores.




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Fundamental and Market Positioning


TVS Motor Company operates in the automobile sector and is classified as a large-cap stock with a market capitalisation of approximately ₹1,76,706 crores. The company’s Mojo Score stands at 71.0, reflecting a strong buy rating, an upgrade from a previous hold rating as of 6 November 2025. This upgrade highlights improved fundamentals and positive outlook from MarketsMOJO analysts.


The company’s market cap grade is 1, indicating its position among the largest and most liquid stocks in the sector. This status often attracts institutional investors and mutual funds, which can provide additional support to the stock price during bullish phases.



Expiry Patterns and Strike Price Significance


The January 27 expiry call option at ₹3,800 strike price is particularly noteworthy. The strike is slightly above the current market price, suggesting that traders are optimistic about the stock crossing this threshold within the next four weeks. The substantial open interest and turnover at this strike price indicate that many investors are either buying calls to benefit from upside or writing calls to collect premium while expecting moderate gains.


Such activity often precedes significant price moves, as option traders position themselves ahead of quarterly results, sector developments, or macroeconomic triggers. Given TVS Motor’s recent price strength and technical setup, the market consensus appears to favour further appreciation in the near term.



Comparative Sector and Market Context


Within the automobile sector, TVS Motor’s outperformance is notable. While the sector index rose by 0.34% on the day, TVS Motor’s 1.07% gain underscores its relative strength. This outperformance is supported by the company’s strong fundamentals and positive analyst sentiment, as reflected in the Mojo Grade upgrade.


Moreover, the Sensex’s modest 0.15% gain on the same day highlights that TVS Motor is outperforming the broader market, which may attract further investor interest. The stock’s ability to sustain gains above key moving averages also suggests that it is well-positioned to capitalise on any sectoral tailwinds or favourable economic conditions.




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Outlook and Investor Considerations


Investors should note that while the call option activity and technical indicators point to a bullish outlook, the recent decline in delivery volumes suggests some caution among long-term holders. This mixed signal warrants close monitoring of upcoming quarterly results and sector developments, which could act as catalysts for further price movement.


Given the stock’s large-cap status, strong liquidity, and positive analyst upgrades, TVS Motor remains an attractive proposition for investors seeking exposure to the automobile sector’s growth story. The current option market positioning further reinforces the expectation of continued upward momentum in the near term.


Overall, the combination of fundamental strength, technical resilience, and active call option interest makes TVS Motor Company Ltd a key stock to watch as the January expiry approaches.






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