Stock Price Movement and Market Context
On the trading day, W H Brady & Co Ltd’s stock touched an intraday low of Rs.550, representing a 5.68% drop from the previous close. This decline contributed to a four-day consecutive losing streak, during which the stock has fallen by 10.97%. The day’s performance notably underperformed the Other Industrial Products sector, which itself declined by 2.13%, with W H Brady lagging by an additional 3.54% relative to the sector.
The stock currently trades below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, signalling sustained bearish momentum. This technical positioning underscores the stock’s weak price action over multiple time horizons.
Meanwhile, the broader market environment has also been challenging. The Sensex opened 385.82 points lower and closed down by 256.36 points at 81,538.29, a 0.78% decline. The index is trading below its 50-day moving average, although the 50DMA remains above the 200DMA. Notably, the Sensex has recorded a three-week consecutive fall, losing 4.92% over this period. Despite this, the Sensex’s one-year return stands at a positive 7.54%, contrasting sharply with W H Brady’s performance.
Financial Performance and Valuation Metrics
W H Brady & Co Ltd’s financial indicators reveal several areas of concern. The company’s return on equity (ROE) is a modest 9.44%, reflecting limited profitability relative to shareholders’ funds. This figure is below the levels typically associated with robust management efficiency and value creation.
Operating profit growth has been negative over the past five years, with a compound annual decline of 0.13%. The latest half-year results show a significant contraction in profitability, with profit after tax (PAT) at Rs.3.20 crores, down by 49.21%. Additionally, the return on capital employed (ROCE) for the half-year is low at 10.82%, and quarterly profit before depreciation, interest, and taxes (PBDIT) has dropped to Rs.1.46 crores, marking one of the lowest recent levels.
Valuation metrics further highlight challenges. The stock trades at a price-to-book value of 1.7, which is considered expensive relative to its peers and historical averages, especially given the company’s subdued profitability. The price premium is notable given the stock’s 0.9 ROE, suggesting a disconnect between valuation and earnings quality.
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Comparative Performance and Market Position
Over the past year, W H Brady & Co Ltd’s stock has declined by 38.88%, a stark contrast to the Sensex’s positive 7.54% return and the BSE500’s 5.71% gain. This underperformance is indicative of the company’s relative weakness within the broader market and its sector.
The stock’s 52-week high was Rs.1,032, underscoring the extent of the decline to the current low of Rs.550. This represents a drop of nearly 47% from the peak price within the last year.
Despite the stock’s challenges, the company maintains a low average debt-to-equity ratio of zero, indicating a conservative capital structure with minimal leverage. The majority shareholding remains with promoters, which may influence strategic decisions and governance.
Rating and Market Sentiment
MarketsMOJO assigns W H Brady & Co Ltd a Mojo Score of 21.0, categorising it as a Strong Sell. This rating was upgraded from Sell on 25 Aug 2025, reflecting a deterioration in the company’s fundamentals and outlook. The market capitalisation grade stands at 4, signalling a relatively modest market cap within its industry segment.
The downgrade in rating aligns with the company’s declining profitability, subdued growth rates, and valuation concerns. The stock’s recent price action and fundamental metrics corroborate the cautious stance reflected in the Mojo Grade.
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Summary of Key Metrics
To summarise, W H Brady & Co Ltd’s key financial and market metrics as of 21 Jan 2026 are:
- New 52-week low price: Rs.550
- One-year stock return: -38.88%
- Sensex one-year return: +7.54%
- Return on Equity (ROE): 9.44%
- Operating profit growth (5 years CAGR): -0.13%
- Profit After Tax (latest six months): Rs.3.20 crores, down 49.21%
- Return on Capital Employed (ROCE) half-year: 10.82%
- Price to Book Value: 1.7
- Debt to Equity ratio: 0 (average)
- Mojo Score: 21.0 (Strong Sell)
These figures illustrate the stock’s current valuation and performance challenges within the Other Industrial Products sector.
Sector and Market Dynamics
The Other Industrial Products sector has experienced a decline of 2.13% on the day, with W H Brady & Co Ltd underperforming this trend. The sector’s performance, combined with the broader market’s recent weakness, has contributed to the stock’s downward pressure. However, the company’s specific financial metrics and valuation remain primary factors influencing its share price movement.
Conclusion
W H Brady & Co Ltd’s stock reaching a 52-week low of Rs.550 reflects a combination of subdued financial results, valuation concerns, and broader market pressures. The stock’s underperformance relative to both its sector and the Sensex highlights ongoing challenges in profitability and growth. Trading below all major moving averages and carrying a Strong Sell rating from MarketsMOJO, the stock remains under close observation for any shifts in fundamentals or market sentiment.
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