Why is Aditya AMC falling/rising?

As of 11-Nov, Aditya Birla Sun Life AMC Ltd is experiencing a decline in its stock price, currently at Rs 738.55, which reflects a decrease of Rs 15.2 or 2.02%. The stock has been on a downward trend, losing 5.31% over the past week and 10.07% over the last month. It has also fallen for four consecutive days, with today's trading showing an intraday low of Rs 732. The stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Additionally, there has been a significant drop in investor participation, with delivery volume decreasing by 46.89% compared to the 5-day average. Despite these challenges, the company boasts a high dividend yield of 3.18% and strong long-term fundamentals, including an average return on equity (ROE) of 20.42%.
In the broader market context, Aditya AMC's performance has been notably weaker than the benchmark Sensex, which has gained 0.49% over the past week while the stock has declined. Year-to-date, the stock has fallen by 11.55%, contrasting sharply with the Sensex's 7.34% increase. Although the company's profits have risen by 8.4% over the past year, the stock has generated a negative return of 7.29%, suggesting that market sentiment may be weighing heavily on its valuation despite its strong fundamentals. The stock is currently trading at a premium compared to its peers' average historical valuations, which may also contribute to the downward pressure on its price.