Why is Aditya Birla Cap falling/rising?

As of 17-Jul, Aditya Birla Capital Ltd is experiencing a decline in its stock price, currently at 268.00, which reflects a decrease of 2.8 or 1.03%. The stock has underperformed its sector today by 0.7% and has been on a consecutive downward trend for the last two days, resulting in a total decline of 1.29% during this period. Despite a strong long-term performance with a year-to-date return of 50.65% and a 3-year return of 190.51%, the stock's recent movement is affected by a slight profit decline of 0.1% over the past year, alongside trading at a premium compared to its peers. The stock's moving averages indicate it is currently lower than the 5-day and 20-day averages, which may contribute to the recent price drop.
In the broader market context, the stock's short-term performance over the past week shows a decline of 1.38%, which is slightly worse than the benchmark Sensex's decline of 1.12%. This suggests that while the stock has strong long-term fundamentals, its recent performance has not been as robust in the short term compared to the overall market. However, rising investor participation, as indicated by a 37.51% increase in delivery volume, suggests that there is still interest in the stock, which could support its price in the future despite the current downturn.