Why is Aditya Birla Cap falling/rising?

As of 24-Jul, Aditya Birla Capital Ltd's stock price is currently at 270.85, reflecting an increase of 2.2, or 0.82%. The stock has shown resilience by gaining after two consecutive days of decline and is now 4.34% away from its 52-week high of Rs 282.6. In terms of performance, the stock has outperformed its sector by 1.56% today and has generated a significant return of 25.57% over the past year, compared to the Sensex's 2.54%. However, it is worth noting that the stock's delivery volume has decreased by 17.4% against the 5-day average, indicating a potential decline in investor participation. Despite this, the company maintains strong long-term fundamentals with an average Return on Equity (ROE) of 13.22% and an attractive valuation at a Price to Book Value of 2.3, which supports its recent price movement.
In the broader market context, Aditya Birla Capital Ltd has outperformed the Sensex in the short term, with a 1-week return of 1.06% compared to the benchmark's slight decline of 0.09%. The stock's performance has been particularly strong over the long term, with a 3-year return of 161.19% versus the Sensex's 46.57%. This consistent outperformance suggests that investor sentiment remains positive despite the recent dip in trading volume. The company's majority ownership by promoters and its ability to generate market-beating returns further bolster its position in the market, contributing to the stock's upward movement.