Why is Alan Scott Ente. falling/rising?

As of 21-Aug, Alan Scott Enterprises Ltd's stock price is currently at 210.10, reflecting an increase of 4.1, or 1.99%. The stock has been performing well recently, having outperformed its sector by 1.35% today and has gained 2.39% over the last two days. It is also trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. The company has shown strong financial performance, declaring positive results for the last seven consecutive quarters, with net sales reaching their highest at Rs 9.24 crore and a significant increase in promoter confidence, as they have raised their stake by 2.83%. However, there are concerns regarding long-term fundamental strength, as indicated by a poor average Return on Capital Employed (ROCE) of 0% and a negative EBIT to Interest ratio.
In the broader market context, the stock has demonstrated impressive long-term performance, generating a return of 232.50% over the past year, significantly outperforming the Sensex, which has only increased by 1.35% in the same period. Despite this, the stock's short-term performance over the past week has been negative at -1.36%, contrasting with the Sensex's gain of +1.74%. This discrepancy highlights the stock's volatility and the potential risks associated with its current valuation, especially given the declining investor participation, as evidenced by a 53.52% drop in delivery volume compared to the 5-day average.