Why is Alan Scott Ente. falling/rising?

As of 25-Aug, Alan Scott Enterprises Ltd is experiencing a price increase, currently at 218.55, which reflects a rise of 4.25 or 1.98%. The stock has shown strong performance recently, gaining 6.51% over the last four days and outperforming its sector by 1.64% today. It is also trading close to its 52-week high, just 0.73% away from 220.15. Over the past week, the stock has risen by 2.77%, and it has significantly outperformed the benchmark Sensex, which only increased by 0.45% during the same period. The company has reported positive results for the last seven consecutive quarters, with net sales and operating profit reaching their highest levels, which has likely bolstered investor confidence. Additionally, promoters have increased their stake in the company, indicating strong belief in its future prospects.
In the broader market context, while Alan Scott Enterprises Ltd has shown impressive returns, generating 240.99% over the past year and outperforming the BSE500 in multiple time frames, there are concerns regarding its long-term fundamental strength. The company has a weak average Return on Capital Employed (ROCE) of 0% and a negative EBIT to Interest ratio, which raises questions about its ability to service debt. Despite the recent gains, the stock's performance is risky due to negative operating profits, and while it has generated substantial returns, its profit growth has not kept pace. This mixed outlook may temper enthusiasm among investors, even as the stock continues to rise in the short term.