Why is Ambika Cotton falling/rising?

As of 03-Jul, Ambika Cotton Mills Ltd is experiencing a decline in its stock price, currently at 1,583.40, which reflects a decrease of 1.85 or 0.12%. The stock has underperformed its sector today by 0.42% and has been on a consecutive downward trend for the last two days, resulting in a total drop of 1.9%. Despite trading above its moving averages across various time frames, the stock's delivery volume has significantly decreased by 50.24% compared to the 5-day average, indicating falling investor participation. Over the past year, the stock has generated a return of -4.91%, while its profits have increased by 4.4%, leading to a PEG ratio of 3.2, which suggests that the stock is trading at a premium compared to its peers.
In the broader market context, Ambika Cotton's short-term performance has been relatively better than the benchmark, with a 1-week return of +1.50% compared to the Sensex's -0.62%. However, the stock has consistently underperformed against the benchmark over the last three years, which has contributed to a negative sentiment among investors. The company's long-term growth prospects appear weak, with net sales and operating profit growth rates of only 2.42% and 0.80% respectively over the last five years. Additionally, recent negative financial results, including a significant drop in profit before tax and cash reserves, further exacerbate the stock's declining trajectory.