Why is Ambuja Cements falling/rising?

As of 22-Jul, Ambuja Cements Ltd is experiencing a rise in its stock price, currently at 620.15, reflecting an increase of 6.65 or 1.08%. The stock has shown strong performance recently, with a consecutive gain over the last three days and a return of 4.51% in the past week. It is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a positive trend. Additionally, there has been a significant increase in investor participation, with delivery volume rising by 69.63% compared to the 5-day average. The company has reported positive financial results, including a higher profit after tax and record net sales, which, combined with a low debt-to-equity ratio and high institutional holdings, suggests strong fundamentals supporting the stock's upward movement.
In the broader market context, Ambuja Cements has outperformed the benchmark Sensex, which has seen a decline of 0.47% over the past week, while the stock itself has gained 4.51%. This divergence highlights the stock's relative strength in a challenging market environment. Over the past month, Ambuja Cements has also outperformed the Sensex, with a return of 16.24% compared to the benchmark's slight decline. The positive sentiment around the stock, driven by strong institutional support and favorable financial results, contrasts with the broader market trends, further contributing to its rising price.