Why is Apeejay Surrend. falling/rising?

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As of 08-Dec, Apeejay Surrendra Park Hotels Ltd’s stock price has been on a downward trajectory, reflecting a combination of disappointing recent financial results, declining investor participation, and underperformance relative to market benchmarks.




Recent Price Movement and Market Performance


The stock closed at ₹132.00, down by ₹1.60 or 1.2% as of 09:16 PM on 08-Dec. This decline continues a two-day losing streak, with the stock falling 2.22% over this period. Intraday, the share price touched a low of ₹130.55, representing a 2.28% drop. Notably, the weighted average price indicates that more volume was traded near the lower price levels, signalling selling pressure. Apeejay Surrendra is trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages, which typically suggests a bearish trend.


In terms of relative performance, the stock has underperformed the broader market and its sector peers. Over the past week, Apeejay Surrendra declined by 3.65%, compared to a 0.63% fall in the Sensex. The one-month performance is even more stark, with the stock down 10.81% while the Sensex gained 2.27%. Year-to-date, the stock has lost 28.49%, in contrast to the Sensex’s 8.91% rise. Over the last year, the stock’s return stands at -32.38%, whereas the Sensex has appreciated by 4.15%. This persistent underperformance highlights the challenges facing the company and dampens investor confidence.



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Financial Performance and Valuation Concerns


Despite some positive indicators such as a strong ability to service debt, evidenced by a low Debt to EBITDA ratio of 0.75 times, and robust long-term growth with net sales increasing at an annual rate of 35.50% and operating profit surging by 204.64%, recent quarterly results have weighed heavily on the stock.


The company reported negative results for the quarter ending September 2025. Operating cash flow for the year was at a low of ₹151.81 crores, while the quarterly profit after tax (PAT) fell sharply by 34.4% to ₹16.29 crores compared to the previous four-quarter average. Additionally, interest expenses for the nine months rose significantly by 29.45% to ₹17.23 crores, increasing the financial burden on the company.


Valuation metrics also raise concerns. The company’s return on capital employed (ROCE) stands at 9.8%, and it carries a high enterprise value to capital employed ratio of 2, indicating an expensive valuation relative to the capital invested. Although the stock trades at a discount compared to its peers’ historical averages, the negative returns over the past year, despite a 29% rise in profits, suggest that the market is cautious. The price-to-earnings-growth (PEG) ratio of 1.1 further reflects this cautious stance.


Investor Sentiment and Participation


Investor participation has also declined, compounding the downward pressure on the stock. Delivery volume on 05 Dec was 2.29 lakh shares, down 11.73% compared to the five-day average, indicating reduced buying interest. Institutional investors, who typically have greater resources to analyse company fundamentals, have decreased their stake by 0.9% over the previous quarter and now collectively hold 14.62% of the company’s shares. This reduction in institutional holding often signals diminished confidence in the stock’s near-term prospects.


The stock is also trading close to its 52-week low, just 2.46% above the low of ₹128.75, which may further discourage investors wary of additional downside risk. Despite outperforming its sector by 0.35% on the day, the overall trend remains negative, with the stock underperforming the BSE500 index over the last three years, one year, and three months.



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Conclusion: Why Apeejay Surrendra Shares Are Falling


The decline in Apeejay Surrendra Park Hotels Ltd’s share price as of 08-Dec is primarily driven by a combination of weak recent financial results, including falling profits and rising interest costs, and a deteriorating investor sentiment marked by reduced institutional participation and lower trading volumes. The stock’s persistent underperformance relative to the Sensex and sector benchmarks over multiple time frames further undermines confidence. Although the company demonstrates strong long-term sales growth and a manageable debt profile, these positives have been overshadowed by near-term operational challenges and valuation concerns. Consequently, the stock remains close to its 52-week low and continues to trade below key moving averages, signalling ongoing bearish momentum.


Investors should weigh these factors carefully, considering the company’s financial health alongside market sentiment and valuation metrics before making investment decisions.





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