Why is Asi Industries falling/rising?

As of 28-Jul, Asi Industries Ltd's stock price is currently at Rs 31.71, reflecting a decline of Rs 1.19 or 3.62%. The stock has been underperforming significantly, having fallen consecutively for the last seven days with a total decline of 13.08%. Today's performance indicates that it underperformed its sector by 2.99%, and it reached an intraday low of Rs 30.55, which is a 7.14% drop. The stock is trading below all its moving averages, and there has been a notable decrease in investor participation, with delivery volume falling by 24.66% compared to the five-day average. While the company has shown healthy long-term growth with a 40.33% annual increase in operating profit and a favorable valuation, recent negative financial results, including a 23.8% drop in net sales and a 36.5% decrease in profit after tax, have contributed to the stock's downward trend.
In the broader market context, Asi Industries' short-term performance has been notably worse than the benchmark, with a one-week return of -5.79% compared to the Sensex's -1.59%. Over the past month, the stock has declined by 12.79%, while the Sensex has only dropped by 3.77%. This stark contrast highlights the stock's struggles relative to the overall market. Despite the company's long-term growth potential and attractive valuation metrics, the recent poor quarterly results and declining investor interest have overshadowed these positives, leading to a significant drop in the stock price.