Why is Asian Hotels (E) falling/rising?

As of 09-Jul, Asian Hotels (East) Ltd is experiencing a price increase, currently at 165.05, which reflects a rise of 4.9 or 3.06%. The stock has shown strong performance today, outperforming its sector by 1.91% and achieving a consecutive gain over the last two days with a total return of 6.28%. It reached an intraday high of Rs 166.55, and is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, there has been a notable increase in investor participation, with delivery volume rising by 7.16% compared to the 5-day average. Despite a year-to-date decline of 3.87%, the stock has generated a return of 16.56% over the past year, significantly outperforming the market, which has seen a return of only 1.43%. However, it is important to note that the company's profits have decreased by 31.6% over the past year.
In the broader market context, the stock's short-term return of 5.77% over the past week stands in stark contrast to the Sensex, which has only increased by 0.15%. This indicates that Asian Hotels (E) is currently outperforming the benchmark significantly. The company's healthy long-term growth, evidenced by an annual operating profit growth rate of 88.45% and an attractive valuation with a return on capital employed (ROCE) of 4.5, supports its recent price movement. Furthermore, the stock is trading at a discount compared to its peers' average historical valuations, which may attract more investors. Despite these positive factors, the decline in profits could be a concern for some investors, but the overall market-beating performance suggests a strong interest in the stock at this time.