Why is Asian Paints falling/rising?

As of 15-Jul, Asian Paints Ltd. is currently priced at 2,392.95, reflecting a decrease of 8.05, or 0.34%. The stock has been underperforming, having fallen for the last four consecutive days, resulting in a total decline of 4.23% during this period. In terms of returns, the stock has experienced a 3.69% drop over the past week, while it has shown an increase of 8.03% over the past month. Despite its strong long-term fundamentals, including a healthy return on equity and significant market share, the company has reported negative results for the last three consecutive quarters, which has negatively impacted investor sentiment. Additionally, the stock's valuation appears expensive relative to its peers, and its recent performance has been marred by a substantial decline in profits.
Broader market context indicates that while Asian Paints has underperformed its benchmark, the Sensex has only decreased by 1.36% over the past week. This suggests that the stock's recent struggles are more pronounced compared to the overall market. Furthermore, the stock's liquidity remains adequate, but a decline in delivery volume indicates falling investor participation, which could further contribute to its price decline. Overall, the combination of negative quarterly results, high valuation concerns, and consistent underperformance against the benchmark has led to the stock's recent downward movement.