Why is ATV Projects falling/rising?

As of 15-Jul, ATV Projects India Ltd is experiencing a price increase, currently at Rs 42.93, reflecting a rise of 3.74 or 9.54%. The stock has shown strong performance today, outperforming its sector by 9.03% and achieving consecutive gains over the last two days, with a total return of 16.22% during this period. It reached an intraday high of Rs 43.2 and has been trading above its moving averages across various time frames. Additionally, the company has reported positive financial results for the last four consecutive quarters, with notable metrics such as the highest inventory turnover ratio and operating profit to net sales, contributing to investor confidence and rising participation, as evidenced by a significant increase in delivery volume.
In the broader market context, ATV Projects has outperformed the Sensex, with a one-week return of +13.90% compared to the benchmark's -1.36%. This trend of consistent outperformance is reflected in the stock's year-to-date and one-year returns, which stand at +12.09% and +28.49%, respectively, while the Sensex has only gained 5.67% and 2.36% in the same periods. Despite these positive indicators, there are concerns regarding the company's long-term fundamental strength, as indicated by its average return on capital employed and relatively high PEG ratio, which may temper investor enthusiasm in the future.