Why is Bella Casa Fashi falling/rising?

As of 10-Nov, Bella Casa Fashion & Retail Ltd's stock price is currently at Rs 424.00, reflecting a decline of Rs 32.7 or 7.16%. The stock has underperformed its sector by 6.83% today and has been on a downward trend, losing 8.98% over the last two days. It opened with a loss of 4.71% and reached an intraday low of Rs 406, indicating significant volatility with a wide trading range of Rs 41.95. Despite the company declaring positive results for the last seven consecutive quarters, including record net sales and profit before tax, the stock has still generated a negative return of 19.16% over the past year, which is concerning. Additionally, the lack of domestic mutual fund investment may signal a lack of confidence in the stock's current valuation.
In the broader market context, the stock's short-term performance has been notably poor, with a 1-week return of -4.71% compared to the Sensex's decline of only 0.53%. Over the past year, while the broader market has generated positive returns of 5.09%, Bella Casa has significantly underperformed, highlighting investor concerns. The company's attractive long-term fundamentals, including low debt and strong profit growth, contrast sharply with its recent stock performance, suggesting that while the fundamentals may be strong, market sentiment remains negative, contributing to the stock's decline.