Why is Bloom Dekor falling/rising?

As of 11-Aug, Bloom Dekor Ltd is experiencing a decline in its stock price, currently at 11.41, which reflects a decrease of 0.23 or 1.98%. The stock has underperformed its sector today by 1.41% and has seen a trend reversal after six consecutive days of gains. Additionally, the stock's performance over the past month shows a significant decline of 13.89%, while year-to-date it has decreased by 2.65%. The company is facing challenges, including a negative book value and weak long-term fundamental strength, as evidenced by a poor annual growth rate in net sales of -35.40% and an operating profit of 0% over the last five years. Furthermore, the stock has a high debt-to-equity ratio and has consistently underperformed against the benchmark, generating a return of -6.55% over the past year.
In the broader market context, the Sensex has shown a slight decline of 0.51% over the past week, while Bloom Dekor's performance has been notably worse, indicating a significant underperformance relative to the market. The stock's liquidity is also a concern, with a drastic drop in delivery volume, suggesting falling investor participation. Overall, the combination of negative financial indicators, poor growth prospects, and a lack of investor confidence has contributed to the stock's recent decline, making it a risky investment compared to its historical valuations.