Why is Bombay Dyeing falling/rising?

As of 30-Jun, Bombay Dyeing & Manufacturing Company Ltd's stock price is currently at Rs 167.20, reflecting an increase of Rs 4.55 or 2.8%. The stock has shown a strong performance today, outperforming its sector by 3.39%, and has been on a consecutive gain streak for the last seven days, accumulating a total return of 14.64% during this period. Over the past week, the stock has increased by 13.28%, while it has also outperformed the Sensex, which rose by 2.09%. However, despite this recent upward movement, the company faces significant challenges, including operating losses and a weak ability to service its debt, as indicated by a poor EBIT to Interest ratio of -0.65. Additionally, the company has reported a substantial decline in profitability, with a return on equity of only 0.30%, and has underperformed the market over the past year with a return of -20.78%.
Broader Market Context: In the short term, Bombay Dyeing's performance has been notably stronger than the broader market, as evidenced by its 13.28% return over the past week compared to the Sensex's 2.09%. This indicates a positive sentiment among investors in the short run, likely driven by increased trading volume and rising investor participation, which has surged by 212.48% against the five-day average. However, the stock's long-term outlook remains precarious, with a negative EBITDA and a high debt-equity ratio, suggesting that while the stock is currently experiencing a rise, its fundamental weaknesses could pose risks for sustained growth in the future.