Why is Bright Outdoor falling/rising?

As of 01-October, Bright Outdoor Media Ltd's stock price is currently at 332.10, reflecting a decrease of 4.3, or 1.28%. The stock has been underperforming, having fallen consecutively for the last two days with a total decline of 1.4% during this period. It is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Additionally, there has been a significant drop in investor participation, with delivery volume plummeting by 91.45% compared to the 5-day average. The stock's performance over the past week shows a decline of 5.11%, while it has slightly underperformed the sector today by 2.58%. The stock has also shown a marginal year-to-date gain of 0.84%, but its one-year performance is slightly negative at -0.37%.
In the broader market context, the Sensex has experienced a minor decline of 0.90% over the past week, which suggests that the market sentiment is somewhat negative but not as severe as Bright Outdoor's performance. While the benchmark has shown a positive return of 3.64% year-to-date, Bright Outdoor's performance has lagged behind, indicating that the stock is struggling relative to the overall market. This underperformance, combined with the falling investor participation and the stock trading below key moving averages, contributes to the negative sentiment surrounding Bright Outdoor Media Ltd's stock price movement.