Why is Chola Financial falling/rising?

As of 30-Jun, Cholamandalam Financial Holdings Ltd is experiencing a price increase, with its current price at Rs 2,169.70, reflecting a rise of Rs 80.7 or 3.86%. The stock has recently hit a new 52-week and all-time high of Rs 2,199.4, indicating strong upward momentum. Over the past week, the stock has gained 8.58%, and in the last month, it has risen by 15.46%. The company has shown consistent positive performance, declaring positive results for the last ten consecutive quarters, with net sales and cash equivalents reaching record highs. Additionally, the stock is trading at a discount compared to its peers, supported by a robust return on equity of 17.4 and a favorable PEG ratio of 0.8, which suggests attractive valuation.
In the broader market context, Cholamandalam Financial has significantly outperformed the benchmark Sensex, which has only increased by 2.09% over the past week and 2.65% over the past month. The stock's strong performance is further bolstered by high institutional holdings at 39.94%, indicating confidence from larger investors who typically have more resources to analyze company fundamentals. The stock has also demonstrated consistent returns over the last three years, outperforming the BSE 500 in each of the last three annual periods, which contributes to its rising price trend.