Why is Colgate-Palmoliv falling/rising?

As of 25-Jul, Colgate-Palmolive (India) Ltd is experiencing a decline in its stock price, currently at Rs. 2,215.10, which reflects a decrease of -44.75 or -1.98%. The stock has hit a new 52-week low of Rs. 2,212.2 today and has underperformed its sector by -0.83%. It has been on a downward trend for the past six days, accumulating a total decline of -7.63% during this period. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. The company's recent financial results have shown negative performance, with a -10.7% drop in profit after tax compared to the previous quarter and the lowest net sales recorded at Rs. 1,434.06 crore. Despite having strong long-term fundamentals, including a high return on equity and low debt-to-equity ratio, the stock's expensive valuation and poor recent performance have contributed to its decline.
In the broader market context, Colgate-Palmolive's short-term return of -7.38% over the past week significantly underperforms the Sensex, which has only declined by -0.36%. Over the past year, the stock has generated a return of -29.66%, contrasting sharply with the Sensex's positive return of +1.78%. This underperformance is indicative of broader challenges faced by the company, including disappointing quarterly results and a lack of investor confidence, despite high institutional holdings that suggest some level of support from more knowledgeable investors. Overall, the combination of negative financial results and a significant decline in stock performance relative to the market has led to the current downward trend in Colgate-Palmolive's stock price.