Why is Colgate-Palmoliv falling/rising?

As of 30-Jul, Colgate-Palmolive (India) Ltd is currently priced at Rs 2,234.75, reflecting an increase of Rs 19.55 or 0.88%. The stock has been gaining for the last two days, with a total return of 1.12% during this period. However, it is important to note that the stock is trading lower than its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend in the longer term. Despite a strong long-term fundamental strength characterized by a high return on equity (ROE) of 74.04% and low debt-to-equity ratio, the company has faced negative results recently, including a 10.7% decline in profit after tax compared to the previous quarter. This has contributed to a significant year-to-date decline of 16.67% and a staggering 33.51% drop over the past year.
In the broader market context, Colgate-Palmolive's recent performance has been relatively better than the benchmark Sensex, which has declined by 1.50% over the past week. However, the stock's year-to-date performance is notably worse than the Sensex, which has gained 4.28% during the same period. The stock's underperformance is further highlighted by its negative returns over the past year and its lower performance compared to the BSE500 index in both the short and long term. The falling investor participation, as indicated by a decrease in delivery volume, also suggests a lack of confidence among investors, which may be impacting the stock's price movement despite its recent gains.