Why is Colgate-Palmoliv falling/rising?

As of 01-Aug, Colgate-Palmolive (India) Ltd is experiencing a price increase, currently at 2,256.30, which reflects a rise of 12.45 or 0.55%. The stock has been gaining for the last four days, with a total return of 2.1% during this period. However, it is still 2.65% away from its 52-week low and has shown a negative performance over the longer term, with a year-to-date decline of 15.87% and a one-year return of -33.05%. The company has strong long-term fundamentals, indicated by an average Return on Equity (ROE) of 74.04% and a low Debt to Equity ratio. Despite this, recent negative results, including a 10.7% decline in PAT and the lowest net sales figures, have contributed to a perception of the stock as overvalued, which may be affecting investor sentiment.
In the broader market context, the stock's short-term performance is notably better than the benchmark, with a 1-week return of +1.86% compared to the Sensex's -1.06%. However, the stock has underperformed the benchmark over longer periods, including a 6.34% decline over the past month versus a 3.70% decline in the Sensex. The falling investor participation, as evidenced by a 43.87% drop in delivery volume, suggests a lack of confidence among retail investors, which could further impact the stock's performance. Overall, while there are some positive short-term movements, the long-term outlook remains challenged by recent financial results and market conditions.