Why is Colgate-Palmoliv falling/rising?

As of 08-Aug, Colgate-Palmolive (India) Ltd is experiencing a decline in its stock price, currently at Rs 2,209.45, which reflects a decrease of Rs 31.55 or 1.41%. The stock has been underperforming, having fallen for the last two days and is now just 0.59% away from its 52-week low. It is trading below its moving averages across multiple time frames, indicating a bearish trend. Additionally, the stock has shown a significant drop in delivery volume, down 79.53% compared to the 5-day average, which suggests a lack of investor interest. The company's recent financial performance has also been disappointing, with a 10.7% decline in profit after tax and the lowest net sales recorded in the last quarter. Despite having strong long-term fundamentals, including a high return on equity and low debt levels, the stock's valuation appears expensive relative to its peers, contributing to its recent price decline.
In the broader market context, Colgate-Palmolive's short-term performance has been notably weaker than the benchmark Sensex, which has only declined by 0.92% over the past week. The stock's year-to-date performance is particularly concerning, with a drop of 17.62%, while the Sensex has gained 2.20% in the same period. This underperformance is compounded by the company's negative results and overall weak market sentiment, leading to a lack of confidence among investors. The high institutional holdings may provide some stability, but the recent financial results and declining sales figures have overshadowed these strengths, resulting in a bearish outlook for the stock.