Why is Dabur India falling/rising?

As of 31-Jul, Dabur India Ltd. is currently priced at 529.55, reflecting an increase of 7.9 or 1.51%. The stock has shown a positive trend recently, gaining for the last two days with a total return of 1.88%. Despite this, it has underperformed its sector by 0.32% today. Over the past week, the stock has risen by 3.09%, while it has outperformed the benchmark over the last month with a return of 9.58% compared to the Sensex's decline of 3.00%. However, the stock has faced challenges, including a significant drop in delivery volume by 38.02% against the 5-day average, indicating falling investor participation. While the company boasts a high management efficiency with a return on equity (ROE) of 19.54% and a low debt-to-equity ratio, its long-term growth prospects appear weak, with net sales growing at only 7.62% annually over the last five years and a concerning decline in profits by 4.1% over the past year.
In the broader market context, Dabur India's recent performance contrasts with the benchmark, as it has managed to achieve positive returns in the short term while the Sensex has experienced a decline. The stock's year-to-date return of 4.27% is slightly above the Sensex's 3.90%, but its long-term performance remains troubling, with a 16.89% drop over the past year and consistent underperformance against the BSE500 over the last three years. This persistent underperformance, combined with the stock's expensive valuation reflected in its price-to-book ratio of 8.7, raises concerns among investors, potentially impacting future price movements.