Why is Dangee Dums falling/rising?

As of 16-Jul, Dangee Dums Ltd's stock price is currently at 4.85, reflecting a decline of 0.16 or 3.19%. The stock has underperformed its sector today, and its delivery volume has dropped significantly, indicating falling investor participation. Over the past week, the stock has decreased by 4.72%, while it has shown a modest increase of 12.53% over the past month. However, the stock's long-term performance remains concerning, with a year-to-date decline of 34.81% and a staggering 79.96% drop over the last three years. Despite a fair valuation and a recent profit increase of 36%, the company's weak long-term fundamentals, including a low Return on Capital Employed (ROCE) and poor sales growth, contribute to its negative price movement.
In the broader market context, the stock's recent performance contrasts sharply with the benchmark, as it has consistently underperformed against the BSE500 over the last three years. While the Sensex has gained 6.63% year-to-date, Dangee Dums Ltd has faced significant losses, highlighting its struggles in a generally improving market. The stock's liquidity remains adequate for trading, but the overall sentiment appears negative due to its weak fundamentals and declining investor interest, which may further pressure its price in the near term.