Why is Deco-Mica falling/rising?

As of 08-Jul, Deco-Mica Ltd's stock price is currently at 74.11, reflecting a decline of 2.9, or 3.77%. The stock has been underperforming, having fallen consecutively for the last three days, resulting in a total drop of 7.36% during this period. Additionally, the stock has shown a significant decline over the past year, with a return of -27.34%, while its profits have decreased by 16%. Despite having a relatively attractive valuation with a return on capital employed (ROCE) of 11.4 and trading at a discount compared to peers, the company's weak long-term fundamentals, including a high debt-to-EBITDA ratio of 3.61 and low profitability per unit of shareholders' funds, contribute to the negative sentiment surrounding the stock.
In the broader market context, Deco-Mica's performance has been notably poor compared to the benchmark, with the Sensex showing a slight increase of 0.02% over the past week while Deco-Mica's stock has declined by 7.13%. This stark contrast highlights the stock's struggle to keep pace with the market, further exacerbated by its negative returns over the last year, where it underperformed the BSE500, which generated a return of 1.98%. The combination of weak investor confidence, declining profits, and unfavorable comparisons to the market and peers has led to the stock's downward trajectory.