Why is Diana Tea Co falling/rising?

As of 29-Sep, Diana Tea Company Ltd is experiencing a decline in its stock price, currently at 29.90, which reflects a decrease of 0.72 or 2.35%. The stock has underperformed its sector today by 2.32% and has been on a downward trend for the past three days, resulting in a total drop of 6.27% during this period. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish sentiment. Despite some positive growth in profit before tax and net sales, the company faces significant long-term challenges, including a weak compound annual growth rate in operating profits and a low return on equity, which contribute to its recent price decline.
In the broader market context, the stock's performance over the past week shows a decline of 7.72%, while the Sensex has only decreased by 2.18%, highlighting a significant underperformance against the benchmark. The year-to-date performance also reflects a troubling trend, with Diana Tea Company Ltd down 22.34% compared to the Sensex's modest gain of 2.85%. This consistent underperformance over the last three years further emphasizes the stock's struggles, as it has failed to keep pace with the broader market, leading to a lack of investor confidence and participation, which is evident from the falling delivery volume.