Why is Digidrive Dist. falling/rising?

As of 08-Jul, Digidrive Distributors Ltd is experiencing a decline in its stock price, currently at 31.60, reflecting a decrease of 0.3 or 0.94%. The stock has shown mixed performance recently, with a slight increase of 0.51% over the past week, but a more significant decline of 1.03% over the last month. Today's price summary indicates that the stock underperformed its sector by 0.25%, although it is trading above its 5-day and 20-day moving averages, yet below its longer-term moving averages. The company has a low Debt to Equity ratio and has demonstrated healthy long-term growth with an operating profit growth rate of 86.57%. However, it faces challenges such as poor management efficiency, evidenced by a low return on equity of 2.34%, and a decrease in institutional investor participation, which has fallen by 0.72% over the previous quarter.
In the broader market context, Digidrive Distributors Ltd has consistently underperformed against the benchmark, with a year-to-date return of -30.63% compared to a positive 7.13% for the Sensex. The stock has also generated negative returns of -12.80% over the past year, indicating a trend of underperformance relative to the market. This consistent underperformance, coupled with falling institutional interest, suggests a lack of confidence in the company's future prospects, contributing to the downward pressure on its stock price.