Why is DU Digital falling/rising?

As of 23-Oct, DU Digital Global Ltd is experiencing a decline in its stock price, currently at Rs. 33.85, which reflects a decrease of Rs. 5.15 or 13.21%. The stock has hit a new 52-week low of Rs. 32.45 today and has underperformed its sector by 12.72%. Additionally, the stock is trading below its moving averages across various time frames, indicating a bearish trend. Over the past week, the stock has dropped by 8.51%, and its year-to-date performance shows a significant decline of 47.76%. There is also a notable decrease in investor participation, with delivery volume falling by 76.19% compared to the 5-day average, suggesting reduced interest from investors.
In the broader market context, the Sensex has shown a positive return of 1.20% over the past week, contrasting sharply with DU Digital's negative performance. While the benchmark has gained 9.50% year-to-date, DU Digital's substantial decline of 47.76% highlights its underperformance relative to the market. This disparity indicates that external market conditions are favoring other stocks, while DU Digital struggles with its own challenges, including low liquidity and declining investor engagement.